If you are making real money and still getting crushed every tax season, politics are not your problem. Timing is. The Big Beautiful Bill changed the landscape, but most business owners never slowed down long enough to understand how.

In this conversation, Rick is joined by Jake Alexander, founder of Action Accounting and a former IRS insider who now works with six, seven, and eight figure business owners. They break down what the Big Beautiful Bill actually did, why it became so divisive, and how most people are reacting emotionally instead of strategically.

They talk through bonus depreciation, Section 179, business structure, and why waiting until April guarantees regret. This is not about liking or hating Donald Trump. It is about knowing the rules while they exist and using them before they disappear.

• What the Big Beautiful Bill actually changed for business owners
• Why the tax bill became political instead of practical
• How bonus depreciation and Section 179 really work
• Why tax preparation is not the same as tax planning
• How structure and timing quietly control your tax liability

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Keywords: big beautiful bill, trump tax bill, tax reform impact, business tax planning, bonus depreciation, section 179, cost segregation, small business taxes, entrepreneur finance, tax strategy, s corp vs c corp, business structure, high income earners, w2 vs business owner, tax law changes, political tax reform, proactive tax planning

You might feel like holding steady is the smartest move right now. Don’t rock the boat. Don’t make big changes. Just survive the noise. That instinct could cost you everything.

In this conversation, Rick breaks down why the real risk in business right now isn’t change. It’s staying exactly where you are. From pricing conversations with customers to owners refusing to evolve, Rick walks through what actually happens when leaders avoid hard decisions while the world shifts underneath them.

He also pulls back the curtain on acquisition conversations, service pricing, and why people say they want safety but keep choosing the most dangerous option. This episode is about looking straight at risk... without denial, without comfort stories, and without selling yourself short.

What Rick explores in this episode:

* Why staying the same quietly becomes your biggest liability

* How selling on price exposes you and your customers to more risk

* The difference between perceived safety and real protection

* Why emotional decisions always come before logical ones

* What happens to businesses that refuse to change in shifting markets

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Keywords: business risk, leadership decisions, fear of change, pricing strategy, value over price, selling on value, risk mitigation, business growth mindset, entrepreneur truth, hard business decisions, msp leadership, cybersecurity business, economic uncertainty, founder mindset, acquisition strategy, staying comfortable, avoiding change, business clarity, executive pressure, long term thinking

If you grew up feeling boxed in by expectations, this one is for you. Maybe your parents pushed a path. Maybe they limited what you were allowed to explore. Or maybe you’re still carrying a version of their voice inside your own head.

In this conversation, Rick talks honestly about parenting, curiosity, and why so many people end up living lives they never actually chose. He shares personal stories about his kids, his upbringing, and the quiet damage that happens when curiosity gets shut down. This isn’t about blaming your parents. It’s about realizing you don’t have to keep living inside someone else’s limits.

What Rick explores in this episode:

• Why most parents were doing the best they knew how
• How curiosity gets shut down early
• The difference between guidance and control
• Why choosing one path too early traps people
• How to step out of expectations without guilt