In my next episode, Annalena Bauer, one of Europe’s Top 50 Affiliate Voices, digital marketing expert and leadership coach, shares why modern affiliate marketing is about much more than vouchers – and why leadership is always a mindset, not a title.

In this episode, we dive into:
✅ Female leadership, male allyship & why both are essential for real equality
✅ How modern affiliate marketing supports brands across the full funnel
✅ Remote, hybrid & culture-first leadership in fast-paced digital teams
✅ Why diversity isn’t a buzzword, but a real competitive advantage

🔗 Connect with Annalena: https://www.linkedin.com/in/annalena-bauer
💡 Affiliate Dialogues is powered by ad4mat
🌐 ad4mat.com | 📷 @ad4mat

In my next episode, Jenny Kuck, Event Lead of Affiliate Connect, THE affiliate marketing networking event in Germany, shares why personal exchange is irreplaceable in the digital industry.

In this episode, we dive into:
✅ From Berlin via Hamburg to Munich, the expansion of Affiliate Connect
✅ Why limited tickets create better networking than crowded halls
✅ How chapter partners build local communities

🇩🇪 This episode is in German | 🇬🇧 English subtitles available on YouTube

🔗 Connect with Jenny: https://www.linkedin.com/in/jenny-kuck-0a6131208/

💡 Affiliate Dialogues is powered by ad4mat
🌐 ad4mat.com | 📷 @ad4mat

Today, I’m joined by Pettersom Paiva - seasoned leader in digital marketing and business development, with over 15 years of international experience across Brazil, Spain, Portugal, and the UK. Currently at advanced store, Pettersom is helping drive innovation in digital advertising, while also being the founder of MerchanLinks, and Voopter.com, one of Brazil’s leading travel apps with over 35 million users.

In this episode, we dive into:
✅ Why Brazil’s affiliate & commerce media market is unlike any other
✅ The balance between gut feeling and data in entrepreneurship
✅ Challenges and opportunities of scaling international brands in Brazil
✅ How AI & automation are shaping the future of affiliate marketing

🔗 Connect with Pettersom:
LinkedIn: https://www.linkedin.com/in/pettersom/

Affiliate Dialogues is powered by ad4mat.
🌐 ad4mat.com | 📷 @ad4mat