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Allison+Sports

Allison+Sports

Written by: Allison+Partners
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About this listen

Today’s sports landscape is more intertwined with mainstream culture than ever before, providing extensive storytelling opportunities on and off the field. We know that relationship building across an ecosystem of reporters, sponsors, properties and fans is the fuel that will bring these stories to life in a massive sea of sports headlines. Allison+Sports is a sports marketing specialty that leverages deep media relationships and works collaboratively with brands' existing marketing operations to drive communications value. The specialty works with brands’ existing and planned sports sponsorships, athlete and celebrity endorsements and other marketing relationships to deliver integrated marketing strategy and execution, using an earned-first lens.All episodes have video recordings and can be found on our YouTube channel: https://www.youtube.com/playlist?list=PLTBrxQpzEnrglcJwnqj5uM7qseAX8zJtR

© 2024 Allison+Sports
Episodes
  • Aly Wagner, Fox Sports Lead Match Analyst

    Aly Wagner, Fox Sports Lead Match Analyst
    Jul 27 2023

    We sit down with Fox Sports Lead Match Analyst (and client), Aly Wagner, to get an in-depth preview of the 2023 Women's World Cup kicking off tomorrow! We talk some predictions and storylines to follow, prepping to call World Cup matches, and of course, the recent launch of the latest NWSL expansion team, Bay FC, for which she is co-chair and co-founder.

    Visit: https://sports.allisonpr.info/
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    21 mins
  • Hazel Clark, Director, Global Sales and Business Development Bermuda Tourism Authority

    Hazel Clark, Director, Global Sales and Business Development Bermuda Tourism Authority
    Mar 8 2023

    Today is International Women’s Day and to celebrate, our team spoke with the incredible three-time Olympian Hazel Clark, who seamlessly transitioned from a superstar athlete to accomplished business professional at the Bermuda Tourism Authority while finding a passion for golf along the way.
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    16 mins
  • Las Vegas Raiders Wide Receiver, Mack Hollins

    Las Vegas Raiders Wide Receiver, Mack Hollins
    Jan 26 2023

    We kick off 2023 Allison+Sports interviewing Mack Collins, current Wide Receiver for the Las Vegas Raiders on the NFL playoffs picture and road to the Super Bowl, his first season in Vegas, being a Special Olympics ambassador, dream brands he'd love to work with and why, and of course, snakes.
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    31 mins
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