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Asians in Advertising

Written by: Bernice Chao and Ariba Jahan
  • Summary

  • The Asians in Advertising podcast is back for Season 3! Join Bernice Chao and Ariba Jahan as they discuss the unique cultural struggles and the lack of visibility faced by AAPIs in advertising. Hear insightful interviews from AAPI industry talent to learn who they are, how they got to where they are today, and what advice they have for those looking to make their mark in this industry. Follow Us: @asiansinadvertising Website: asiansinadvertising.com Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support
    Bernice Chao and Ariba Jahan
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Episodes
  • 30. The Uncharted Road with Kerou Chang, Director of Commercial Finance at Publicis Media
    Mar 14 2024

    Discover the captivating career journey of Kerou Chang, Director of Commercial Finance at Publicis Media, in this enlightening podcast episode. From originally envisioning a legal career to becoming an integral part of the advertising industry, Kerou shares her unique trajectory that spans film production, financing, and her niche in Commercial Finance. Gain valuable insights into her role, including details on global pitches, staffing intricacies, and remuneration plans.

    Explore her impactful projects, such as contributions to the internal AI platform Marcel and her dedicated work in diversity and inclusion. Kerou offers valuable advice on career mobility within a company, emphasizing networking, showcasing transferable skills, and being open to new opportunities. Delve into her experiences as an Asian professional, navigating identity in a multicultural setting, and confronting discrimination. Gain a fresh perspective on the evolving landscape of diversity in the advertising industry and the challenges and opportunities it presents. Learn about Kerou's rich ethnic background, straddling Taiwan and the United States, and how it influences her work in understanding diverse demographics in advertising.


    E-mail Us: asiansinadvertising@gmail.com

    Shop: asiansinadvertising.com/shop

    Learn More: asiansinadvertising.com

    --- Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support
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    23 mins
  • 29. A Journey from Tech to Marketing with Jocelyn Ochinang, Senior Director of Customer Experience Intelligence at RAPP
    Feb 29 2024

    In this episode, we chat with Jocelyn Ochinang, Senior Director of Customer Experience Intelligence at RAPP, who has 18 years of experience in market intelligence. Jocelyn shares her career journey from technical roles to leadership in healthcare companies like Cardinal Health and CareFusion.

    She discusses a pivotal health challenge that led to a career pause, emphasizing the importance of self-confidence, mentorship, and continuous learning. Jocelyn reflects on her Filipino-American heritage and breaking cultural barriers. Tune in for valuable insights into building relationships with C-Suite executives and excelling in your career.


    E-mail Us: asiansinadvertising@gmail.com

    Shop: asiansinadvertising.com/shop

    Learn More: asiansinadvertising.com

    --- Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support
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    27 mins
  • 28. Navigating Success with Lisa Tran Perez, Regional VP of Sales at Magnite
    Feb 6 2024

    In this episode, we sit down with Lisa Tran-Perez, VP of Regional Sales at Magnite. Lisa’s incredible career journey started in New York, where she danced for the New York Knicks for three seasons while working at Condé Nast. From there, Lisa worked diligently to expand her career, embracing challenges during the digital revolution and always looking for opportunities to learn more. 

    Lisa’s dedication led her to tenures at companies like Spotify and Salesforce before she boomeranged back to Magnite in LA. Today, she leads Magnite's West Coast Demand Facilitation team and is the executive sponsor for the Asians at Magnite ERG. From surviving as one of the "boat people" escaping Vietnam to becoming a leader in the advertising world, Lisa's story is a testament to the power of determination and continuous learning.


    E-mail Us:  asiansinadvertising@gmail.com

    Shop: asiansinadvertising.com/shop

    Learn More: asiansinadvertising.com

    --- Support this podcast: https://podcasters.spotify.com/pod/show/asiansinadvertising/support
    Show More Show Less
    25 mins

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