Liz sits down with Meg from ADM Creative Group, Katie from Nutanix, and Meredith from Exclusive Networks to talk about where AI belongs in events and, just as importantly, where it doesn’t.

They dig into real-world ways they’re already using AI, from personalized attendee journeys and faster planning to real-time audience measurement, while asking bigger questions about privacy, authenticity, and creating AI-free spaces.

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Liz sits down with Marty from ADM Creative and Joe from Time Global to rip apart the traditional event RFP and ask what we’d build if we started over. They dig into what belongs in an RFP, what absolutely doesn’t, why chemistry can’t be captured in a spreadsheet, and why transparency around budgets, timelines, decision-makers, and feedback matters so much.

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Nicole sits down with Lynn and Danna from Worldpay and ADM Creative to rethink the role of the general session. They talk about creating an emotional red thread from the first pre-event communication through the ballroom and beyond, why 45-minute keynotes may have overstayed their welcome, and how the main stage can drive people toward the conversations, connections, and experiences that actually make an event matter.

Want to be a guest on the Barefoot Business Podcast? Join Club Ichi as an Insider member today! https://www.weareichi.com/