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Behind the Burger

Behind the Burger

Written by: New Mexico Beef Council
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Created by the New Mexico Beef Council, we are telling the stories behind the beef in New Mexico.

© 2026 Behind the Burger
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Episodes
  • How A Multi‑Gen Ranch Thrives On Adaptability, Community, And Care with Heidi Humphries
    Jan 6 2026

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    Hard truths, open pastures, and a lot of heart—Heidi Humphries invites us into her family’s Black Angus cow‑calf ranch outside Tucumcari, New Mexico, and shows what real stewardship looks like. We dig into the daily choices that keep cattle healthy and a multi‑generation operation moving forward: adapting to arid grasslands, rotating pastures with intention, fixing water lines after storms, and building a uniform herd that fits today’s beef market without losing sight of long‑term resilience.

    We also talk biosecurity with urgency and calm. Screwworm is on every producer’s mind, so Heidi explains how local meetings, county extension testing kits, and neighbor‑to‑neighbor communication create a line of defense. Her message is clear: proactive beats reactive, and community beats isolation. Along the way, you’ll hear how off‑ranch work provides benefits and stability, why gentle cattle make better health checks, and how steady vaccination protocols pay off when the unexpected hits.

    Beyond production, we explore beef nutrition, consumer choice, and the surprising reach of cattle byproducts—insulin, leather goods, tallow skincare, brushes, and more. Heidi is candid about the gap between TV portrayals and real ranch life: profit is uneven, work is constant, and meaning comes from small wins—a straight fence at sunset, a bottle calf that finally makes it, a family team pulling in the same direction. For anyone curious about New Mexico ranching, sustainable beef, or how legacy actually survives, this conversation offers practical insight and a grounded sense of hope.

    Subscribe for more stories from the people behind your steak and burger, share this with someone who loves the land, and leave a review to tell us what surprised you most.

    Thanks for tuning in to Behind the Burger!
    Stay connected with us — follow @NMBEEF on TikTok and Instagram, New Mexico Beef Council on Facebook and visit nmbeef.com for recipes, nutrition info, a local beef directory and more.

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    25 mins
  • Ranching on Thin Margins in Fort Sumner with Sarah Fitzgerald
    Dec 23 2025

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    A famous outlaw's grave you can see from the kitchen sink, a trail that once fed frontier forts, and a family betting on rain—this is ranching in Fort Sumner, New Mexico. We sit down with Sarah Fitzgerald, chair of the New Mexico Beef Council, to unpack what it really takes to raise beef in an arid landscape where stocking rates stretch to 50–70 acres per animal unit and every decision hinges on land, water, and numbers.

    We explore the engine room of their operation: a small, tightly run grow yard designed for careful weaning and efficient gains. Sarah explains how a grow yard differs from a feedlot, why audited feed labels and certified natural programs matter, and how source verification with EID tags builds traceability and trust. The conversation moves from dust to data—budgets, P&Ls, forward contracts, and the high cost of inputs that shape thin ranch margins. Along the way, we tie in Wild West history, the Goodnight Loving Trail, and the modern realities of rotational grazing, native grasses, and adapting to weather that doesn’t always cooperate.

    This episode is also a window into family life on a ranch. Sarah shares how she runs the books, handles audits and trucking, and still reads the land for subtle signs—trampling near waters, cow patties, grass height—that guide pasture moves. We talk land prices, leasing strategies, and how to make farmland and forage work together when buying a traditional ranch won’t cash flow. For students and career changers, the beef industry’s breadth comes into view: animal science, meat science, nutrition, accounting, marketing, trucking, and more. And for anyone curious about grocery store beef, Sarah’s message is simple and clear: family-owned operations care deeply, and beef safety and quality are non-negotiable.

    Stick around for a bit of holiday warmth as Sarah shares her family’s tradition of homemade Italian meatballs on Christmas Eve—proof that beef is more than a meal; it’s memory and connection. If you value grounded stories about food, land, and the people who make both possible, this one’s for you. Subscribe, share with a friend who loves beef, and leave a review to tell us what you learned.

    Dion's is has a new menu item! Try their Green Chile Bacon Cheeseburger Pizza today.

    Thanks for tuning in to Behind the Burger!
    Stay connected with us — follow @NMBEEF on TikTok and Instagram, New Mexico Beef Council on Facebook and visit nmbeef.com for recipes, nutrition info, a local beef directory and more.

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    40 mins
  • Generations On The Range: What It Takes To Raise Cattle And Community with Boe Lopez
    Dec 9 2025

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    Curiosity, service, and straight talk drive this deep dive with New Mexico rancher and board member Boe Lopez, who opens up about life on the range and the work behind a trustworthy beef supply. We trace his path from a family operation rooted in generations of grit to leadership roles that demand tough decisions, transparency, and constant learning. Along the way, Boe breaks down what most folks never see: how Beef Council dollars are governed, why promotion needs to be bold yet accountable, and how a hot air balloon turned into a surprisingly powerful conversation starter for producers and consumers.

    We explore the real mechanics of herd health across New Mexico’s diverse terrain—from 5,900-foot headquarters to 8,500-foot summer leases—where weather, wildlife, and elevation shape daily choices. Bo explains practical nutrition and animal care: forage and fecal testing, targeted minerals and salt, vaccination protocols, and sunflower cake adjusted to temperature and grass growth. He connects those details to bigger themes like biosecurity during transport, veterinary partnerships, and the shared goal of healthy cows and calves that produce high-quality beef.

    Economics and legacy thread through every story. Yes, prices are up, but so are inputs: diesel, fencing, minerals, equipment, and freight. Bo breaks down how thin margins, estate planning, and variable markets force families to think decades ahead so the next generation inherits opportunity, not a tax bill and a for-sale sign. Still, he’s clear about why it’s worth it: neighbors who show up without being asked, a faith-driven commitment to land and wildlife, and a lifestyle that rewards perseverance. He closes with practical advice for newcomers—start small, stop comparing, learn fast—and a simple favorite: a medium filet, no sauce, with salad and a baked potato.

    If you value honest stories from the people who raise your food, tap follow, share this episode with a friend, and leave a quick review to help more listeners find Behind the Burger.

    Dion's is has a new menu item! Try their Green Chile Bacon Cheeseburger Pizza today.

    Thanks for tuning in to Behind the Burger!
    Stay connected with us — follow @NMBEEF on TikTok and Instagram, New Mexico Beef Council on Facebook and visit nmbeef.com for recipes, nutrition info, a local beef directory and more.

    Show More Show Less
    52 mins
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