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Behind the Founders

Behind the Founders

Written by: Cherry Assistant
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Behind the Founders is where we breakdown how founders actually run their businesses. from hiring to scaling and hard decisions. Produced by Cherry Assistant.

2026 Cherry Assistant
Economics Leadership Management & Leadership
Episodes
  • He Built a Nonprofit at 18. Now He's Building the Future of AI.
    Jun 12 2026

    Hire amazing offshore staff: https://cherryassistant.com
    Work with South African talent: https://hirenile.com

    Episode 9: Carmen Dörwald (https://www.linkedin.com/in/carmendoerwald/) talks to Tyler Raciti (https://www.linkedin.com/in/traciti/ about his unconventional journey from public policy and nonprofit advocacy to the frontier of artificial intelligence. Tyler shares how his passion for solving large-scale societal challenges led him through politics, consulting, emerging technology strategy, and ultimately entrepreneurship.


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    Tyler Raciti is the founder and CEO of Volumes, a New York-based, venture-backed startup focused on helping world models work with 3D and 4D spatial data. Prior to founding Volumes, he worked as a Physical AI Strategist at Monitor Deloitte, advising organizations across robotics, autonomous systems, aerospace, smart cities, and emerging technologies. Tyler is also the founder of PRO-NEO, a nonprofit organization that successfully helped shape New York State opioid overdose prevention policy impacting millions of students. His career spans public service, consulting, nonprofit leadership, and entrepreneurship, all driven by a passion for tackling complex problems with meaningful real-world impact.

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    Chapters

    • 00:00 Introduction and Business Overview
    • 06:19 Revolutionizing AI with Physical Data
    • 12:09 Building a Team and Overcoming Challenges)
    • 38:03 Personal Journey and Final Thoughts

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    Behind the Founder is a Cherry Assistant Original Podcast // Brought to you by Cherry Assistant.

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    39 mins
  • She Took a Freelance Side Hustle and Built an Agency Serving Major Fashion Brands
    Jun 11 2026

    Hire amazing offshore staff: https://cherryassistant.com
    Work with South African talent: https://hirenile.com

    Episode 8: Carmen Dörwald (https://www.linkedin.com/in/carmendoerwald/) talks to Terri Trovato (https://www.linkedin.com/in/terri-trovato-387bba74/) about expert insights on digital marketing strategies and the role of AI in enhancing creativity.


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    Terry Trovato has over thirteen years of experience in digital marketing, navigating through the evolving landscape from organic social media to paid media and now integrating AI technologies into her strategies. She is the founder of the Darcy Agency, which specializes in creating tailored marketing solutions for various brands, particularly in the fashion industry. Her journey began when she moved to Spain and found herself navigating through the complexities of working remotely while establishing her brand. The transition from freelancing to founding the Darcy Agency was a natural progression.

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    Chapters

    • 00:00 - Introduction and Business Overview
    • 02:04 - Founding the Darcy Agency
    • 06:08 - Inspiration Behind the Name Darcy
    • 11:52 - AI in Marketing and Tools Used
    • 16:11 - Challenges in Freelancing and Starting a Business
    • 25:52 - Advice for New Entrepreneurs

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    Behind the Founder is a Cherry Assistant Original Podcast // Brought to you by Cherry Assistant.

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    23 mins
  • He Started a Life Sciences Company During the Pandemic. Here's What Happened.
    Jun 9 2026

    Hire amazing offshore staff: https://cherryassistant.com
    Work with South African talent: https://hirenile.com

    Episode 7: Carmen Dörwald (https://www.linkedin.com/in/carmendoerwald/) talks to Quy Tran (https://www.linkedin.com/in/quy-trong-tran/) about the importance of resilience and adaptability in navigating and recognizing career changes, industry challenges and new opportunities during crises.

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    Quy Tran is the founder of Sound Life Science Services, a consulting firm dedicated to supporting the life sciences industry. With a background in biophysics from UCLA and extensive experience in various roles within the industry, Quy has a unique perspective on the challenges and opportunities in life sciences. His journey from academia to business ownership is a testament to resilience and adaptability in the face of adversity.

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    Chapters

    • 00:00 Quy's Background and Career Journey
    • 10:24 The Founding of Sound Life Science Services
    • 18:18 Networking and Community Involvement
    • 21:00 Balancing Work and Family
    • 26:58 Advice for Aspiring Entrepreneurs

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    Behind the Founder is a Cherry Assistant Original Podcast // Brought to you by Cherry Assistant.

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    30 mins
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