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Beyond Marketing

Beyond Marketing

Written by: Jim Rodin
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About this listen

Welcome to "Beyond Marketing," a podcast where we break free from the ordinary and dive headfirst into the extraordinary world of marketing. If you're as weary as I am of the same old marketing jargon and predictable strategies, then this podcast is your escape hatch into the wild, uncharted territories of creativity. I'm your host, Jim Rodin, a marketing enthusiast with an unquenchable thirst for innovation. Join me and my guests as we embark on an exhilarating journey that goes beyond the norms, beyond the expected, and way beyond the conventional marketing playbook.Jim Rodin Economics Marketing Marketing & Sales
Episodes
  • 31. The marketing triangle
    Apr 14 2026

    Most people think marketing is about tactics — but we’ve found it usually comes down to something much simpler.

    In this episode, we explore the idea of the “marketing triangle” and why time, money, and knowledge are the three variables that quietly shape every result. We talk about what happens when one of them is missing, why throwing money at marketing can backfire, and how to make smarter decisions depending on where you are.

    It’s a practical way to rethink how you approach growth — without illusions or shortcuts. Tune in if you’ve ever felt like marketing should be working… but isn’t.

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    8 mins
  • 30. Why putting SEO on pause is a bad idea?
    Apr 7 2026

    It’s tempting to hit pause — especially when budgets get tight and results don’t feel immediate.

    In this episode, we unpack why stopping SEO isn’t just a break, but often a step backwards. We talk about how visibility really works, why consistency quietly compounds over time, and what actually happens when you disappear while your competitors keep going. We also explore smarter ways to scale down without losing everything you’ve built.

    Tune in if you’ve ever wondered whether “just a short pause” is really that harmless.

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    8 mins
  • 29. What's a Landing Page and why is it important?
    Mar 27 2026

    We often assume that when campaigns don’t work, the problem is in the ads. But more often, the real issue starts after the click.

    In this episode, we talk about why landing pages quietly kill conversions — and how small mismatches, friction, and unclear paths to action cost you real money. We explore what actually makes people take action once they land, and why “pretty ads” won’t save a broken experience.

    Tune in if you’ve ever wondered why good traffic doesn’t turn into results.

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    10 mins
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