Day 6 of building my SaaS in public - and today we're polishing the
landing page to get it ready for launch.

AI-generated landing pages look good, but they're not quite ready.
There are telltale signs that hurt credibility - and I'm fixing them all.

The biggest AI tell? Em-dashes (—). Every AI model is obsessed with them.
They're a dead giveaway. Search and destroy.

What you'll learn:
• How to spot and remove AI "tells" in your copy
• Where to add CTAs for maximum conversion
• Section-by-section review checklist
• How to handle footer links and legal pages
• The exact prompt format for Lovable refinements

Changes I made:
• Removed all em-dashes
• Added CTAs to every section
• Simplified How It Works (removed redundant icons)
• Made integrations section symmetrical
• Fixed testimonial readability
• Cleaned up footer links

🎁 FREE RESOURCES: Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples from this video):

👉 https://bootstrappersparadise.com/#build

---
TIMESTAMPS:
1:16 - Why refinement matters for validation
3:12 - The em-dash problem (AI tells)
4:00 - Adding CTAs throughout
5:05 - Hero section review
5:15 - Pain section (emotional elements)
5:49 - How It Works simplification
6:41 - Integrations (symmetry)
7:12 - Testing changes with the market
7:45 - Testimonials (readability)
8:11 - Pricing section
8:57 - FAQ and lead capture
10:17 - Footer cleanup
11:20 - Legal pages discussion
13:01 - Reviewing the results
14:58 - Publishing with lovable
16:00 - Being security conscious
17:55 - Favorite domain finder tool
20:30 - Domain name strategy
20:54 - Wiring up your custom domain

---
🏝️ Join Boostrapper's Paradise:
Free Course: https://bootstrappersparadise.com/#course
Online Community: https://bootstrappersparadise.com/#community
Private Coaching: https://bootstrappersparadise.com/#coaching
Website: bootstrappersparadise.com
---

Tools: Claude (claude.ai), Lovable (lovable.dev)

#SaaS #BuildInPublic #AppDesign #Bootstrapping #IndieHacker #AI

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/

You've validated the problem. You've talked to customers. You're confident your SaaS idea could work. But building it still takes time, energy, and money, even with AI tools.

What if you could test whether your solution actually beats the existing alternative *before* you build it?

In this video, I break down the "Half-Step" method, a way to validate your solution design by combining manual work with automation to simulate what your SaaS will eventually do.

**The Framework:**
• TODAY: Your customer's existing solution (painful, expensive, time-consuming)
• HALF-STEP: Your process with manual + automated steps (the "Frankenstein" approach)
• TOMORROW: Your full SaaS solution

**Why this works:**
Your target market doesn't care if you're doing things manually behind the scenes. They care about RESULTS. Can you beat what they're doing today? That's the only question that matters.

I walk through a real example: a B2B outreach tool I'm considering building. Instead of coding it first, I'm testing the process manually to prove it works—and potentially selling it as a service before it's even a product.

**What you'll learn:**
• How to break your SaaS idea into testable steps
• When to automate vs. do manually
• How to turn validation into early social proof/case studies
• The "productized service" bridge to SaaS

---

🎁 FREE RESOURCES:
Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples):
👉 https://bootstrappersparadise.com/#build

---

🏝️ Join Bootstrapper's Paradise:
Free Course: https://bootstrappersparadise.com/#course
Online Community: https://bootstrappersparadise.com/#community
Private Coaching: https://bootstrappersparadise.com/#coaching
Website: bootstrappersparadise.com

---

#SaaS #Bootstrapping #Validation #IndieHacker #StartupAdvice #ProductizedService #BuildInPublic

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/

Too many SaaS founders make the same mistake: they get excited about their *output* (the thing they build) instead of focusing on the *outcome* (what the customer actually cares about).

In this video, I break down the simple 3-part framework I use to think about any SaaS product:

**INPUT → OUTPUT → OUTCOME**

• INPUT: What you get from the customer
• OUTPUT: What your SaaS produces (the "how")
• OUTCOME: What the customer actually buys (the VALUE)

I walk through this using my legal billing SaaS as a real example, showing you exactly how inputs (emails, meeting notes) become outputs (automated billing reports) that enable the outcome customers actually pay for (recovered time, more revenue).

The key insight? Your marketing, your sales, your entire pitch should focus on OUTCOME, not output. Most founders do this backwards.

---

🎁 FREE RESOURCES:

Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples):
👉 https://bootstrappersparadise.com/#build

---

🏝️ Join Bootstrapper's Paradise:
Free Course: https://bootstrappersparadise.com/#course
Online Community: https://bootstrappersparadise.com/#community
Private Coaching: https://bootstrappersparadise.com/#coaching
Website: bootstrappersparadise.com

---

#SaaS #Bootstrapping #IndieHacker #Framework #ProductStrategy #StartupAdvice

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/

Day 5 of building my SaaS in public - and today we're designing and
building the actual application interface.

We have a landing page. Now we need something to SHOW prospects -
something they can click through, visualize, and give feedback on.

What I built with Lovable:
• Dashboard with key metrics and value delivered
• Reports showing client, time, and dollar value
• Integration management (Outlook, Fathom)
• Client list
• Settings, account, and billing sections

The surprise: Lovable added a billing rate field I didn't ask for.
Now the dashboard shows "$4,250 recovered" - not just hours.
That's demonstrated ROI. That's how you sell.

What you'll learn:
• How to scope your V1 (what to include, what to skip)
• The prompt framework for app design with AI
• Working with AI like a designer (guidelines + creative freedom)
• Using your prototype to get feedback from prospects

🎁 FREE RESOURCES: Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples from this video):

👉 https://bootstrappersparadise.com/#build

---
🏝️ Join Boostrapper's Paradise:
Free Course: https://bootstrappersparadise.com/#course
Online Community: https://bootstrappersparadise.com/#community
Private Coaching: https://bootstrappersparadise.com/#coaching
Website: bootstrappersparadise.com
---

Tools: Claude (claude.ai), Lovable (lovable.dev)

#SaaS #BuildInPublic #AppDesign #Bootstrapping #IndieHacker #AI

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/

Day 4 of building my SaaS in public - and today we're putting everything
together to build a landing page.

All the research from Days 1-3 (problem validation, market validation,
competitive analysis) feeds directly into this. The result? A complete,
functional landing page built in under an hour.

The framework I use: PAIN → DREAM → FIX
• PAIN: Lead with the problem, use emotional language from research
• DREAM: Paint the vision of life without the problem
• FIX: Show how you actually solve it (3 steps max)

Plus: Social proof, pricing, and FAQ/objection handling.

What you'll learn:
• The 6-section landing page structure that converts
• How to turn research into compelling copy
• The exact AI prompt I use for landing page content
• How to handle social proof BEFORE you have customers
• Using Lovable.dev to build the page in minutes

🎁 FREE RESOURCES: Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples from this video):

👉 https://bootstrappersparadise.com/#build

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/

Before you build, you need to know who you're competing against - and more
importantly, where they're falling short.

In this episode, I do a deep dive on competitor research for my legal billing
SaaS. One competitor has raised almost $1 billion. Here's why that's actually
good news - and how I'll find my positioning.

What you'll learn:
• The exact AI prompt for detailed competitor analysis
• How to build capabilities vs. limitations profiles
• Finding real market sentiment from forums and reviews
• Manual website audit techniques (pricing, access model, messaging)
• Turning research into positioning strategy

What I found:
• No self-serve access (they're mostly sales-led)
• Low pricing transparent (opportunity!)
• Enterprise focus leaves SMBs underserved

🎁 FREE RESOURCES: Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples from this video):

👉 https://bootstrappersparadise.com/#build

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/

You validated the problem exists. But is it widespread enough to build a business?

In this episode, I go deep on market validation for my legal billing SaaS -
researching how common the problem is, what the competitive landscape looks
like, and whether this opportunity is worth pursuing.

What I found:
• Problem ranked #3 in the industry (effectively #1 for operational pain)
• 10-50% of billable revenue lost to this problem
• 20-55% of law firms affected
• Competitors have raised nearly $1 billion - that's VALIDATION

What you'll learn:
• The exact AI prompt I use to research market size
• How to rank your problem against other industry pain points
• How to find emotional quotes for your landing page copy
• Why competitors raising money is good news for you
• When to proceed vs. pivot based on research

🎁 FREE RESOURCES: Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples from this video):

👉 https://bootstrappersparadise.com/#build

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/

Building a SaaS in public, starting with idea validation.

In this episode, I show you exactly how I turn a customer interview into

validated insights using AI. This is the first step in my process for

building a legal billing SaaS, and I'm documenting the entire journey

so you can follow along and apply it to your own projects.

What you'll learn:

• How to capture everything from customer interviews with AI notetakers

• The exact prompt I use to workshop findings with Claude

• The 5 validation categories that predict if a problem is worth solving

• How this feeds into landing page copy and technical planning

FREE RESOURCES: Get my complete Interview-to-Insight template pack (prompts, worksheets, and examples from this video):

👉 https://bootstrappersparadise.com/#build

Free Email Course - https://bootstrappersparadise.com/course

Private Coaching - https://bootstrappersparadise.com/coaching

Bootstrapper's Paradise - https://bootstrappersparadise.com/