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Brand USA Talks Travel

Brand USA Talks Travel

Written by: Brand USA
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This podcast elevates the conversation concerning international travel to the United States by speaking with leaders in the travel industry. Subscribe to hear key answers to timely questions every week. Brand USA is the nation’s destination marketing organization. We work closely with more than 900 partner organizations to invite the world to explore the exceptional, diverse, and virtually limitless travel experiences and destinations available in the United States of America. Economics Management Management & Leadership Social Sciences Travel Writing & Commentary
Episodes
  • Storytelling, Strategy, and the Future of Marketing

    Storytelling, Strategy, and the Future of Marketing
    May 6 2025
    The "Carry On Queen" Mary Charleson joins Brand USA Talks Travel to talk marketing strategy, storytelling, and smart packing. From insights into the awards at ESTO to travel trends in AI-driven content, Mary offers actionable tips for DMOs and industry pros alike. Plus: media platforms that travel brands shouldn't overlook. Visit www.fiveminutemarketing.com and www.carryonqueen.com for more. Mary Charleson is a marketing speaker, author, and consultant.
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    19 mins
  • What Travel Pros Can Expect at This Year’s DI Annual Convention

    What Travel Pros Can Expect at This Year’s DI Annual Convention
    Apr 29 2025
    Don Welsh returns to Brand USA Talks Travel to break down the must-know sessions, tools, and trends coming to Chicago this July. With record-breaking attendance, a focus on metrics and funding models, and some seriously fun evening events, the Destinations International Annual Convention is shaping up to be a standout. Bonus: Don shares what really happens behind the scenes. Don Welsh is President and CEO of Destinations International.
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    16 mins
  • Inside the New Era of Adventure Travel

    Inside the New Era of Adventure Travel
    Apr 22 2025
    Intergenerational travel, last-chance trips, and dealing with over-tourism: adventure travel is evolving, and U.S. destinations have a big opportunity. Shannon Stowell joins Mark to talk about a new adventure travel study, small town experiences and best practices. Whether you’re promoting trails, small towns, or cultural immersion, this episode is packed with real-world guidance for travel marketers. Shannon Stowell is CEO of the Adventure Travel Trade Association and a Founding Board Member of the Adventure Travel Conservation Fund.
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    22 mins
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