• How Tax Sales Actually Work with Brian Seidensticker
    Feb 6 2026

    The conversation covers the transition from real estate to tax liens, the risks and opportunities in tax liens, and the differences between tax liens and tax deeds. It also delves into the process of tax liens and tax deeds, including the auction platforms and the risks involved. The conversation covers the distinction between tax lien and tax deed, the transition from tax lien to tax deed, the tax deed process and associated risks, the capital-intensive nature of tax deeds, and an overview of tax sale resources and the fund. The discussion provides valuable insights into the tax lien and tax deed investment space, as well as the resources available for investors.

    Takeaways

    • Tax Liens vs. Tax Deeds
    • Transition from Real Estate to Tax Liens
    • Risk and Opportunities in Tax Liens Tax Lien vs. Tax Deed
    • Tax Sale Resources

    Chapters

    • 00:00 Introduction to Tax Liens and Tax Deeds
    • 27:13 Tax Lien vs. Tax Deed
    • 37:33 Tax Sale Resources and Fund Overview
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    48 mins
  • Wow Factor Marketing: How Bold Offers Beat Discounts (with John Dwyer)
    Jan 30 2026
    Summary

    In this engaging episode of Brick by Brick, Loren Wernette hosts marketing expert John Dwyer, known for his innovative direct marketing strategies and his collaboration with Jerry Seinfeld. They discuss the evolution of marketing from traditional methods to modern digital strategies, emphasizing the importance of direct response marketing. John shares insights on creating impactful marketing campaigns, the significance of incentives, and the art of taking customers' eyes off the price. The conversation also touches on the power of creativity in marketing and the value of surrounding oneself with entrepreneurial spirits.

    Keywords

    direct marketing, John Dwyer, incentives, marketing strategies, Jerry Seinfeld, digital marketing, creativity, entrepreneurial spirit, customer engagement, price strategy

    Takeaways

    • Direct response marketing focuses on immediate sales rather than brand awareness.
    • Incentives can significantly boost customer engagement and sales.
    • Creativity is key in differentiating your marketing strategy.
    • Surrounding yourself with entrepreneurial spirits can inspire innovation.
    • Taking customers' eyes off the price can lead to better sales outcomes.
    • Digital marketing allows for quick adjustments and real-time feedback.
    • Understanding your target audience is crucial for effective marketing.
    • Offering high perceived value incentives can outperform price discounts.
    • The evolution of marketing tools has made campaigns more dynamic.
    • Collaborations with celebrities can amplify marketing efforts.

    Title Options

    • Unlocking the Power of Direct Marketing
    • John Dwyer's Marketing Masterclass
    • From Seinfeld to Sales: Marketing Insights
    • The Art of Incentive-Based Marketing
    • Creative Strategies for Modern Marketers
    • Direct Response Marketing Unveiled
    • Engage and Convert: Marketing Tactics
    • Price vs. Value: A Marketing Dilemma
    • Entrepreneurial Insights with John Dwyer
    • Marketing Evolution: From Traditional to Digital

    Sound bites

    "Direct response is all about results." "Incentives take eyes off the price." "Creativity sets your brand apart." "Surround yourself with innovators." "Digital tools make marketing dynamic." "Know your audience, know your success." "High value beats price cuts." "Celebrity endorsements amplify reach." "Marketing is about engagement, not just sales." "Adapt and thrive in the digital age."

    Chapters

    • 00:00:00 Introduction to John Dwyer
    • 00:00:00 The Evolution of Marketing
    • 00:00:00 Direct Response Marketing Explained
    • 00:00:00 The Power of Incentives
    • 00:00:01 Creativity in Marketing
    • 00:00:01 Digital Marketing Strategies
    • 00:00:01 Entrepreneurial Insights
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    51 mins
  • Foolproof FSBO with Tim Street
    Jan 20 2026
    Summary

    In this episode of Brick by Brick, host Loren Wernette interviews Tim Street, a former Marine turned real estate entrepreneur. Tim shares his journey from the Marines to starting tech companies and eventually moving into real estate. He discusses the challenges and successes he faced along the way, including his transition to real estate investing and his current focus on helping others through Foolproof FSBO.

    Keywords

    Tim Street, real estate, entrepreneurship, Marines, Foolproof FSBO, tech startups, real estate investing

    Takeaways

    • Tim Street's journey from the Marines to entrepreneurship.
    • The importance of self-belief and discipline learned in the Marines.
    • Challenges faced in tech startups and real estate.
    • The concept of Foolproof FSBO and its mission.
    • Tim's insights on the real estate market and DIY projects.
    • The role of networking and education in personal growth.
    • Tim's perspective on college education and entrepreneurship.
    • The impact of authenticity and storytelling in business.
    • Tim's advice on balancing work and personal life.
    • The significance of giving back and helping others succeed.

    Title Options

    • From Marine to Real Estate Mogul
    • Tim Street's Entrepreneurial Journey
    • Building Success Brick by Brick
    • Foolproof FSBO: A New Approach
    • Lessons from the Marines to Real Estate
    • Tim Street on Entrepreneurship and Growth
    • Navigating Challenges in Real Estate
    • The Power of Self-Belief and Discipline
    • Tim Street's Insights on Real Estate Investing
    • Giving Back: Tim Street's Mission

    Sound bites

    • "Self-belief is key to success."
    • "Discipline learned in the Marines."
    • "Challenges in tech startups."
    • "Foolproof FSBO's mission."
    • "Real estate market insights."
    • "Networking is crucial."
    • "Education vs. entrepreneurship."
    • "Authenticity in business."
    • "Balancing work and life."
    • "Helping others succeed."

    Chapters

    • 00:00:00 Introduction and Tim's Background
    • 00:00:00 Journey from Marines to Entrepreneurship
    • 00:00:00 Challenges in Tech Startups
    • 00:00:00 Transition to Real Estate
    • 00:00:01 Foolproof FSBO and Its Mission
    • 00:00:01 Insights on Real Estate and DIY Projects
    • 00:00:01 Networking and Education
    • 00:00:02 Balancing Work and Personal Life
    • 00:00:02 Giving Back and Helping Others

    Guest Links

    🔗 Instagram: https://www.instagram.com/foolprooffsbo 🔗 Facebook: https://www.facebook.com/foolprooffsbo 🔗 LinkedIn: https://www.linkedin.com/in/timothyjstreet/

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    1 hr and 2 mins
  • Why Infill Development Is the Future of Triangle Real Estate — with BETTER
    Dec 19 2025
    Episode Summary

    In this episode of Brick by Brick Wealth Building Conversations, host Loren Wernette sits down with BETTER, a Triangle-based real estate firm focused on investment analysis and residential infill development.

    The conversation explores BETTER’s journey into real estate and their strategic evolution from traditional fix-and-flip and fix-to-rent models into new construction, infill development, and build-to-rent (BTR) projects. As lending standards tighten and market volatility increases, BETTER explains why infill development inside established neighborhoods has become a more resilient and scalable strategy in places like Durham and the greater Triangle.

    The episode dives deep into Durham’s changing urban landscape, including the impact of Expanding Housing Choices and SCAD (Simplifying Codes for Affordable Development). These policy shifts have reshaped zoning, density allowances, and development feasibility — creating both opportunities and new challenges for investors.

    Listeners will hear real-world examples of subdivision processes, ADUs, and small-scale development projects, along with candid discussion around risk management, underwriting discipline, and market projections. Whether you’re a new investor or an experienced operator, this episode provides a grounded look at how smart developers adapt as markets evolve.

    Key Takeaways
    • Infill development is becoming one of the most durable strategies in Triangle real estate
    • The shift from flips to new construction reflects changing lender and risk dynamics
    • Durham’s zoning and housing policy changes have unlocked new development opportunities
    • Understanding the full development process is critical before pursuing infill or ADUs
    • Risk management and realistic underwriting matter more than ever in today’s market
    • Long-term success comes from aligning strategy with local market demand and regulation
    Guest Information

    Learn more about BETTER’s by-right development philosophy on their website:

        https://www.betterpropertiesllc.com/

       

        Connect with BETTER on LinkedIn for investor insights and market analysis
        https://www.linkedin.com/company/better-properties-construction-realty

        Follow BETTER on Instagram and Facebook for project updates and community events
        https://www.facebook.com/BetterP.LLC

        https://www.instagram.com/betterrealtyllc

    • LinkedIn
    • Facebook
    • Instagram
    Tags

    real estate investing, Triangle real estate, Durham development, infill development, build to rent, new construction, ADUs, urban development, real estate risk management, Brick by Brick Podcast

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    56 mins
  • Balanced Breakthrough with Garrett Maroon
    Dec 3 2025

    In this episode of Brick by Brick Wealth Building Conversations, Loren Wernette sits down with Garrett Maroon — founder of the 2:10 Collective, host of The Faithful Agent Podcast, and author of The Balanced Breakthrough. Garrett built a seven-figure real estate business entirely by referral, then intentionally restructured his life to protect his faith, marriage, and time with his kids.

    Today, he teaches entrepreneurs how to build businesses that run on relationships, healthy boundaries, and purposeful systems — not hustle, burnout, or chaos.

    Garrett shares the mindset shift that happened when his wife challenged him to build a company in under 40 hours a week, what most entrepreneurs get wrong about referrals, and how defining success around your values changes everything.

    This conversation is real, practical, and packed with wisdom for entrepreneurs who want to grow without losing their life in the process.

    • How Garrett shifted from the grind to a “life-first” business

    • The power and simplicity of referral-driven growth

    • Why boundaries create freedom (not restrictions)

    • How to win at home and in business

    • Integrating faith authentically into your work

    • Why hiring and delegating early is essential

    • The mindset change that helped Garrett reclaim his time

    • How The Balanced Breakthrough helps entrepreneurs redefine success

    00:00 – Intro to Garrett and 2:10 Collective
    03:10 – From higher ed to real estate
    07:42 – The 40-hour challenge that changed everything
    13:55 – Building a referral-only business
    20:18 – Setting boundaries and avoiding burnout
    27:03 – Faith, family, and redefining success
    34:22 – Systems that support a life-first business
    41:50 – Lessons from The Balanced Breakthrough
    48:15 – Final thoughts

    Garrett Maroon — 2:10 Collective
    Website: https://www.210collective.com
    Bio: https://www.210collective.com/bio
    Instagram: https://www.instagram.com/garrettmaroon/
    Podcast: The Faithful Agent Podcast
    Book: The Balanced Breakthrough

    Key TakeawaysChaptersGuest Contact

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    56 mins
  • Brick by Brick Ep 3 - Underwrite or Perish
    Feb 14 2025

    No matter what type or size of investing you do. Ensuring you do a good job of underwriting will help you make more money and loss less money. I go through different kinds of real estate underwriting tips and tricks and provide insight that I have gathered in my years of underwriting experience as an buy and hold investor flipper wholesaler and lender

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    31 mins
  • Brick by Brick Ep 11 - How Real Estate Pro Theresa Sage Uses AI Agents to Scale Wholesale Profits & Buy Back Time
    Apr 11 2025

    🎧 Episode Description (SEO-Optimized):
    If you're a real estate business owner looking to scale smarter, boost wholesale profits, and buy back your time, this episode is a must-listen. We sit down with Theresa Sage, founder of Get Sarah, a cutting-edge AI agent system built for real estate professionals, to talk about how AI-powered lead generation is transforming the game.

    In this episode of Brick by Brick, you'll learn:

    • How to use an AI agent to grow your real estate business and close more deals

    • The backstory behind Get Sarah, the tool that’s helping agents increase profits and reduce burnout

    • Theresa’s journey from childhood hustler to 7-figure entrepreneur

    • Mindset shifts every business owner needs to scale sustainably

    • Why personal development is the real engine behind consistent success

    Whether you're flipping, wholesaling, or scaling a brokerage, Theresa drops real talk on using automation, strategy, and mindset to build your empire — brick by brick.

    🔗 Resources Mentioned:
    👉 Get Sarah – The AI agent designed to help real estate professionals close more leads and reclaim their time
    👉 Follow Theresa on IG: @theresasageaz

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    40 mins
  • Brick by Brick Ep 17 - Fast Flips & Fearless Moves: How Jen Josey Built a Real Estate Empire on Grit and Growth
    May 23 2025

    In this high-energy episode of Brick by Brick: Wealth Building Conversations, we sit down with Jennifer "Jen" Josey — the powerhouse behind Jolific Homes and the Real Estate Investor Growth Network (REIGN). From rapid "5 Day Flips" to growing a rental empire, Jen brings her signature blend of humor, hustle, and heart to the mic.

    Jen shares how she transitioned from a career in teaching and health insurance to full-time real estate investing alongside her husband, Vance. We dive into the mindset shifts that helped her grow multiple businesses, the systems behind her lightning-fast flips, and why she believes real estate is a team sport.

    Whether you’re an aspiring investor, seasoned flipper, or just need a shot of motivation, this episode is packed with insights, laughs, and lessons from one of the industry’s most dynamic voices.

    Topics We Cover:

    • How Jen and Vance started Jolific Homes

    • The secret sauce behind her 5 Day Flips

    • Running short- and long-term rental portfolios

    • Building REIGN into a thriving investor community

    • Embracing discomfort as a catalyst for growth

    Guest Contact Info:
    🌐 Website: www.therealjenjosey.com
    📷 Instagram: @therealjenjosey
    🔗 LinkedIn: Jen Josey
    📺 YouTube: The Real Jen Josey

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    47 mins