Joonatan Lintala, CEO of Phaver is a serial entrepreneur who is tackling the challenge of decentralizing social media. He's an expert at advertising on the largest social networks with over 9 years of experience in high performance advertising using Tiktok. Pinterest, and influencer marketing. Previously worked at Large Customer Sales at Google and Head of Business Development at Smartly.io.
Joonatan's Twitter: @joonatanlintala
Joonatan's LinkedIn: /in/joonatanlintala/
Phaver's Website: phaver.com
OUTLINE:
0:00 - Intro
1:30 - Background
8:20 - Acquisition Strategy
10:53 - Decentralized Identity
14:40 - Roadmap
24:00 - Apple Regulations
33:50 - Monetization Strategy
47:05 - Off-chain versus On-chain data
51:18 - Recruiting a Great Team
52:36 - Inspirational Figures
53:55 - Optimizing Focus & Creativity
SOCIAL:
Twitter: @azar3nko
Linkedin: /in/dazarenko
Instagram: @azar3nko
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59 mins