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Force for Good Business Show

Force for Good Business Show

Written by: A Force for Good Inc.
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Join Coco Sellman on the Force for Good Business Show—Your Blueprint for Exponential Growth and Lasting Impact! Are you ready to break through barriers and scale your business to new heights? Join Coco Sellman, a 5-time founder and impact investor, on the Force for Good Business Show, a podcast created specifically for women founders who are striving for exponential growth, deeper impact, and meaningful success. Here’s the reality: only 3% of women-led businesses reach $1M in annual revenue, and just 2% of venture funding goes to women. But we’re here to change that story. This show is your roadmap to defying the odds and amplifying your impact. What to Expect: Through bite-sized, high-impact episodes, Coco delivers powerful insights, mini-workshops, and actionable tools designed to help you scale your business from $1M to $20M, $100M, and beyond. Each episode is packed with strategies for achieving not only financial growth but also for leveraging your success to drive meaningful, lasting change in the world. This isn’t just about profit—it’s about creating a legacy. Whether you’re looking to sharpen your leadership, refine your growth strategies, or simply connect with a community of like-minded women who understand your journey, the Force for Good Business Show is your go-to resource for thriving in business and becoming an unstoppable force for good. Tune in, level up, and let’s reshape the future of business—together.Copyright 2026 A Force for Good Inc. Economics Leadership Management Management & Leadership Marketing Marketing & Sales
Episodes
  • 10 Day Quest Dare #7 - Which Strength Could Be Holding You Back
    Jan 21 2026

    This episode delves into the profound realization that oftentimes, the very strengths that have propelled us to success may paradoxically become the impediments to our further growth.

    We explore the notion that what got us here will not necessarily get us there, urging you, dear listener, to introspectively examine the habits and behaviors that, while once beneficial, may now be stifling your potential. Our dialogue invites you to engage in a daring challenge: identify the strengths that are inadvertently holding you back. With anecdotes and insights, we illuminate the importance of relinquishing outdated practices, such as micromanagement or excessive control, that prevent us from embracing new opportunities and fostering growth within our teams.

    Join us in this engaging exploration, as we encourage you to embrace imperfection, let go of the past, and design a breakthrough year filled with infinite possibilities!

    Takeaways:

    1. In the journey towards self-improvement, recognizing the strengths that impede our growth is paramount, as these can often serve as double-edged swords, simultaneously propelling us forward while constraining our advancement.
    2. The podcast emphasizes the notion that what has previously contributed to our success may not necessarily be the catalyst for future breakthroughs, urging listeners to reassess their established habits and approaches.
    3. An essential aspect of effective leadership involves relinquishing the tight grip of control and allowing team members the freedom to innovate, learn, and occasionally falter in their endeavors, thus fostering an environment conducive to growth.
    4. To cultivate real progress, it is imperative to identify and eliminate time-consuming activities that do not align with our overarching goals, thereby making room for endeavors that truly propel us towards our aspirations.

    Chapters:

    00:01 - Celebrating Breakthroughs

    00:48 - The Dilemma of Strengths and Growth

    03:38 - Letting Go of Perfection

    04:51 - Achieving Breakthroughs: Stopping Unproductive Habits

    06:16 - Creating Breakthroughs: Embracing Strengths and Opportunities


    This episode part of the Force for Good Tool of the Week Series! Each week we feature one of the 100+ Force for Good Tools.

    **These tools are free this week at https://aforceforgood.biz/weekly-tool/ **

    *** The Full FFG Toolkit is available with A Force for Good, the Book: https://aforceforgood.biz/book/***

    ****Have questions on how to pioneer your 100 Year impact plan? Schedule time with Coco: https://calendly.com/coco-sellman/zoom-office-hours-clone **

    ** Follow the Force for Good Business show to install the unique system of perpetual growth into your company.

    YouTube: https://tinyurl.com/3a7db9mr

    Spotify: https://tinyurl.com/3p39vmxs

    Amazon Prime: https://tinyurl.com/ervv49w9

    Apple Podcasts: https://tinyurl.com/3atvj5tj

    RSS Feed: https://tinyurl.com/csw248tw

    Coco Sellman, the host of the Force for Good Business Show, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s book, *A Force for Good*,...

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    7 mins
  • 10 Day Quest Dare #6 - What Is Your 12 Month Breakthrough Goal
    Jan 20 2026

    In today's breakthrough quest we focus on the notion of identifying and articulating your twelve-month breakthrough goal, an endeavor that transcends the mundane confines of incremental improvement.

    We delve into the essential questions that provoke introspection: Why did you embark upon your entrepreneurial journey? What is the vision that fuels your aspirations? We explore the emotional landscape of your authentic customer, illuminating their pain points and desires, as this understanding serves as the bedrock for your subsequent breakthroughs.

    This episode encourages you to envision a paradigm shift, one that compels you to redefine the very essence of success—not through the lens of modest gains, but by conjuring an audacious vision that evokes a sense of wonder and possibility.

    As we traverse this imaginative terrain, I invite you to ponder the question: If limitations were but a mirage, what magnificent heights would you aspire to reach in your business within the coming year? Prepare to unleash your creativity and embark on a journey toward transformative growth!

    Takeaways:

    1. Understanding where your authentic customer resides emotionally can significantly enhance your business strategy, leading to greater success.
    2. The concept of breakthrough is not merely about incremental improvements but rather substantial transformations that redefine your goals and aspirations.
    3. To cultivate genuine breakthroughs, it is vital to envision your goals beyond conventional limitations, allowing for aspirations that truly resonate with your desires.
    4. Engaging in imaginative exercises about potential funding can unveil hidden opportunities and desires, revealing what you truly wish to create in your business.

    Chapters:

    00:22 - Exploring the Roots of Entrepreneurship

    01:07 - Creating Breakthroughs: Expanding Your Vision

    04:41 - Envisioning Breakthroughs

    06:29 - Setting Impact Goals in Care Nursing

    08:07 - Designing Your Breakthrough Year

    This episode part of the Force for Good Tool of the Week Series! Each week we feature one of the 100+ Force for Good Tools.

    **These tools are free this week at https://aforceforgood.biz/weekly-tool/ **

    *** The Full FFG Toolkit is available with A Force for Good, the Book: https://aforceforgood.biz/book/***

    ****Have questions on how to pioneer your 100 Year impact plan? Schedule time with Coco: https://calendly.com/coco-sellman/zoom-office-hours-clone **

    ** Follow the Force for Good Business show to install the unique system of perpetual growth into your company.

    YouTube: https://tinyurl.com/3a7db9mr

    Spotify: https://tinyurl.com/3p39vmxs

    Amazon Prime: https://tinyurl.com/ervv49w9

    Apple Podcasts: https://tinyurl.com/3atvj5tj

    RSS Feed: https://tinyurl.com/csw248tw

    Coco Sellman, the host of the Force for Good Business Show, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.

    Learn more about A Force for Good:

    Website:...

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    8 mins
  • 10 Day Quest Dare #4 - Who Is Your Customer
    Jan 19 2026

    Our dare today delves into the profound journey of identifying and embracing one's authentic customer—a pivotal step in crafting a successful venture that transcends mere profit-making.

    We explore the significance of understanding not just the demographics of our clientele, but the emotional connection that binds us to them.

    The discussion illuminates the transformative power of vulnerability and shared experiences, as we reflect on how our own challenges mirror those of our customers, fostering a deeper sense of purpose in our entrepreneurial pursuits.

    We emphasize that the essence of our companies lies in serving others, and by focusing our intentions on a singular, meaningful customer, we unlock the potential to create substantial value.

    As we embark on this quest, we encourage each listener to articulate who their authentic customer is and to ponder deeply why they care so profoundly about them—because, as we humorously assert, caring is indeed the secret sauce of innovation!

    Takeaways:

    1. The essence of a breakthrough year lies in identifying and serving your authentic customer with heartfelt dedication, transforming your business vision into a reality.
    2. Vulnerability and openness in sharing experiences with others can profoundly impact our personal and professional growth, fostering a supportive community.
    3. To truly innovate, one must tap into the deep care for customers, understanding their needs and challenges to drive meaningful change in their lives.
    4. The significance of purpose in entrepreneurship cannot be overstated; it propels us forward and clarifies our mission in an ever-evolving market.


    Chapters:

    00:04 - Designing Your Breakthrough Year

    02:07 - Understanding Your Authentic Customer

    04:57 - Dedicating Your Company to a Cause

    07:26 - Understanding Your Authentic Customer

    10:14 - Designing Your Breakthrough Year


    This episode part of the Force for Good Tool of the Week Series! Each week we feature one of the 100+ Force for Good Tools.

    **These tools are free this week at https://aforceforgood.biz/weekly-tool/ **

    *** The Full FFG Toolkit is available with A Force for Good, the Book: https://aforceforgood.biz/book/***

    ****Have questions on how to pioneer your 100 Year impact plan? Schedule time with Coco: https://calendly.com/coco-sellman/zoom-office-hours-clone **

    ** Follow the Force for Good Business show to install the unique system of perpetual growth into your company.

    YouTube: https://tinyurl.com/3a7db9mr

    Spotify: https://tinyurl.com/3p39vmxs

    Amazon Prime: https://tinyurl.com/ervv49w9

    Apple Podcasts: https://tinyurl.com/3atvj5tj

    RSS Feed: https://tinyurl.com/csw248tw

    Coco Sellman, the host of the Force for Good Business Show, believes business is a force for good, especially with visionary women at the helm. With over 25 years of entrepreneurial experience, she has launched five companies and guided over 500 startups. As Founder & CEO of A Force for Good, Coco supports purpose-driven women founders in unlocking exponential growth and prosperity. Her recent venture, Allumé Home Care, reached eight-figure revenues and seven-figure profits in just four years before a successful exit in 2024. A venture investor and board director, Coco’s book, *A Force for Good*, reveals a roadmap for women to lead high-impact, high-growth companies.


    Learn more about A Force for Good:

    Website: https://aforceforgood.biz/

    Founders Circle:...

    Show More Show Less
    10 mins
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