What does it really take for women to show up confidently, share their stories, and build a meaningful personal brand?

In this episode of the Business Her Way Podcast, Judi Paré sits down with Wendy Russell for a powerful, honest, and deeply inspiring conversation about confidence, storytelling, purpose, and the true cost of success.

Wendy shares her journey from a 30-year career in film and television to becoming a coach, speaker, and event producer dedicated to helping women step into their voice. She opens up about producing large-scale events for female entrepreneurs, including the Fearless Women’s Summit, and how her background in television made the transition into live events a natural one.

The conversation dives deep into the power of story and why vulnerability paired with growth is what creates real connection. Wendy explains how sharing stories helps people feel seen and understood, why confidence is built through action and repetition, and how women can stop overthinking marketing by leaning into authenticity and storytelling instead.

Wendy also reflects on the sacrifices that success can require, including difficult personal choices, and shares how her relationship with money has evolved from scarcity to abundance. Throughout the episode, she reinforces the importance of asking for support, letting go of what no longer fits, and focusing on work that truly lights you up.

Be A Guest: Are you a successful business owner or professional with insights to share? Apply to be a guest on https://businessherway.ca/guest and share your expertise with a wide audience eager to learn about you.

In this episode of The Business Her Way Podcast, Judi Paré sits down with real estate investor and licensed real estate agent Kelly Caldwell for a powerful and honest conversation about growth, mindset, and building a business one door at a time.

Kelly shares how her real estate journey began without a big master plan and evolved into a thriving portfolio of 42 doors. She opens up about juggling family life, entrepreneurship, and leadership, while staying grounded in long-term goals. From joint venture partnerships to building strong teams, Kelly explains what people often misunderstand about real estate investing and why strategy matters just as much as hard work.

This conversation goes beyond real estate. Kelly talks candidly about grit, navigating fear, and reframing nervousness into excitement. She reflects on how her relationship with money has changed, especially coming from a background with very little financial security, and why women need to talk more openly about money, credit, and independence.

Judi and Kelly also explore leadership, trust, and teamwork, including how Kelly empowers her team by aligning everyone around shared goals. The episode wraps with a meaningful story from Kelly’s early investing days that reminds us all that progress often starts with simply believing you can keep going.

Be A Guest: Are you a successful business owner or professional with insights to share? Apply to be a guest on https://businessherway.ca/guest and share your expertise with a wide audience eager to learn about you.

In this episode of Business Her Way, Judi Paré sits down with Kristen J Parise, founder of Blueberry Therapy, for an open and powerful conversation about entrepreneurship, leadership, and women’s pelvic health.

Kristen shares how she built a thriving multidisciplinary pelvic health clinic in Dundas, Ontario, while also launching a podcast, a women’s sexual health conference, and an online store. She talks honestly about the evolution from clinician to CEO, and how learning to say no, time-blocking, and building the right team changed everything.

The conversation also dives into topics many women don’t talk about openly, including pelvic health myths, why leaking is never “normal,” and how education can change lives. Kristen explains why she created The Whole Shebang podcast and the Pleasure Principle Conference, both designed to give women and healthcare professionals access to evidence-based, shame-free information.

Judi and Kristen also explore leadership growth, letting go of perfectionism, setting boundaries, using AI in business operations, and the emotional weight that comes with being responsible for a growing team. Kristen shares what success really costs, how her relationship with money has evolved, and why trusting your own vision matters more than outside opinions.

This episode is honest, educational, and empowering — especially for women building businesses in people-centered industries.

Be A Guest: Are you a successful business owner or professional with insights to share? Apply to be a guest on https://businessherway.ca/guest and share your expertise with a wide audience eager to learn about you.

In this thoughtful and inspiring episode of The Business Her Way Podcast, host Judi Paré sits down with Tara Bakker, an experienced banking manager with decades of leadership, coaching, and financial planning expertise.

Tara shares her journey through a traditionally male-dominated industry and how she worked her way into leadership by leaning into her strengths — communication, relationship-building, and coaching. As she approaches a major career transition, Tara opens up about redefining success, purpose, and what “enough” truly means.

Together, Judi and Tara explore what it really looks like to navigate business as a woman — whether inside a corporate role or as an entrepreneur. They discuss mentorship, burnout, financial literacy, and the importance of planning for both today and the future. Tara also shares her passion for empowering women, supporting entrepreneurs, and giving back through financial education.

Be A Guest: Are you a successful business owner or professional with insights to share? Apply to be a guest on https://businessherway.ca/guest and share your expertise with a wide audience eager to learn about you.

In this episode of Business Her Way, Judi Paré sits down with Serena Holmes, a serial entrepreneur, author, real estate professional, and personal brand strategist, to talk honestly about growth, pivots, and the lessons that only experience can teach.

Serena shares how she became an “accidental entrepreneur” after stepping into an events company in its early days and eventually buying out her business partner. She opens up about running the company for nearly two decades, navigating massive growth, and facing one of the most challenging periods of her career when COVID brought the events industry to a complete stop.

The conversation dives into what it was really like to downsize, let go of a large team, and ultimately sell a business during uncertainty — and how strong branding and SEO became the key asset that made the sale possible. Serena explains why trusting your instincts in business matters, how ignoring red flags can be costly, and why saying no can sometimes be the smartest growth strategy.

Judi and Serena also explore Serena’s transition into real estate, coaching, podcasting, and brand collaborations. Serena talks candidly about personal branding, consistency, systems, and why showing up the same way every time builds trust. She shares lessons around money, risk, and rebuilding after setbacks, along with her belief that women need to talk more openly about both success and struggle.

Be A Guest: Are you a successful business owner or professional with insights to share? Apply to be a guest on https://businessherway.ca/guest and share your expertise with a wide audience eager to learn about you.

In this episode of the Business Her Way Podcast, Judi Paré sits down with Kim Speed, founder of Purple Moon Creative, for an honest and thoughtful conversation about branding, entrepreneurship, and designing a business that truly supports your life.

Kim shares her journey from working as a creative director on global brands to becoming an entrepreneur who values clarity, alignment, and independence over titles and awards. She explains why so many experienced professionals struggle to clearly explain what they do, and how that confusion can block growth, confidence, and the right opportunities.

Throughout the conversation, Kim and Judi explore the difference between branding and brand, why logos and websites should come later, and how strong messaging starts with understanding who you help and why it matters. Kim also opens up about the internal work required to build a sustainable business, trusting intuition when there is no clear roadmap, and redefining success at different stages of life.

This episode is especially powerful for women transitioning from corporate careers into entrepreneurship, and for anyone who wants to build a business that feels aligned, human, and intentional.

Be A Guest Are you a successful business owner or professional with insights to share? Apply to be a guest on https://businessherway.ca/guest and share your expertise with a wide audience eager to learn about you.

Hosted by Judi Paré, Business, Her Way is the podcast for women who are leading with purpose and making an impact — in business, life, and the community.

Each episode features honest, empowering conversations with women entrepreneurs, professionals, and executives from Toronto and the Golden Horseshoe region.

These powerhouse women share how they’ve built success on their own terms — the personal wins, the professional breakthroughs, and the financial lessons along the way. We talk leadership, mindset, growth, giving back, and the real stories behind the highlight reels.

If you're ready for inspiration without fluff — and to hear from women who are building business, her way — you're in the right place.