Change Change cover art

Change Change

Change Change

Written by: Neil Butler
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About this listen

There is something quite ironic about this thing called Change Management. At Untypical, we have been working in this space since the mid-1990s and in reality, for most change practitioners, nothing has changed.

Tried and true (or is that tired and true?) methodologies that deliver change programs in pretty much the same way as they did back in the early days.

People who create artefacts like change plans, BIAs (that's a business impact assessment for those not "in the know") and comms plans, the delivery of which are often used as the milestones of success more than the actual delivery of agreed outcomes.

We don't think that approach works anymore.

We are setting out to change change. We'd love you to join us on the journey.

2025 - Untypical Media Economics
Episodes
  • Managing Expectations

    Managing Expectations
    May 18 2026

    Create expectations and meet them.

    Neil says that if you let others set them, you're setting yourself up for failure.
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    3 mins
  • Two really important questions

    Two really important questions
    May 11 2026

    Neil explains why these two questions are probably the most important questions that a change leader can ask.
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    3 mins
  • One size fits one

    One size fits one
    May 4 2026

    One size does NOT fit all.

    Neil says that if you're lucky, one size might fit some.

    Best to assume that one size fits one.
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    2 mins
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