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Co-Op Heroes: Stories from Electric Utility Operators

Co-Op Heroes: Stories from Electric Utility Operators

Written by: Bloom Spatial
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Real stories of co-op electric utility operators overcoming challenges and serving their communities. Co-hosted by James Tanneberger (CEO of SCI-REMC) and Pablo Fuentes (CEO of Bloom Spatial).2025 Careers Economics Personal Success
Episodes
  • 028: From the Pulpit to the Pole: Accountability, Vulnerability, and the Human Side of Safety (with Jamie Conn)
    Jun 9 2026

    In this episode of The Co-op Heroes Podcast, we sit down with Jamie Conn, Safety Coordinator at Blue grass Energy in Nicholasville, Kentucky, recorded live at the NRECA Safety Leadership Summit in St. Louis, Missouri. He makes the case that most safety problems in the electric utility industry are not about rule following. They are about what happens in someone's mind long before they ever get to the task.

    Most co-ops still treat safety as a compliance function. Deliver the information, check the box, move on. And for a long time, that worked well enough. But Jamie Conn has spent years watching what happens when you replace blame with relationship, and what becomes possible when people actually feel safe enough to tell the truth about what went wrong.

    Jamie came to line work through the military and an unemployment office, with no background in utilities and no ambitions to become a lineman. What he found surprised him. Almost 17 years working the line gave him something most safety coordinators do not have: the experience of being the guy on the pole, the one carrying unspoken baggage to the job site, the one who knows what it feels like when the room turns into a blame session after an incident.

    Then his brother died by suicide. That loss sent him into ministry, where he spent four years as a pastor before the pull of the industry brought him back. When a safety coordinator position opened up, it felt like the two halves of his career had finally found a reason to exist in the same room. The relational work of a pastor and the protection work of a safety professional turned out to be the same job in different gear.

    Featured topics:

    • Why accountability and blame are not the same thing, and why the difference between them is relationship
    • How the posture of a room changes when a leader uses himself as the negative example first
    • What a traffic accident investigation revealed about the difference between fixing people and fixing systems
    • Why the most dangerous hazard in any job is the one you cannot imagine
    • How ministry prepared Jamie to see what linemen bring to work that has nothing to do with the task at hand
    • Why compliance is the lowest form of cognition, and what he is chasing instead

    Jamie is not proposing to get rid of protocols or safety manuals or job briefings. He is proposing that none of those tools work the way they are supposed to unless the relationships underneath them are solid. Rules tell people what to do. Culture determines whether they actually do it, and whether they tell you when something goes wrong before it becomes an incident report.

    This is a conversation about what safety looks like when a former lineman, pastor, and safety coordinator decides to stop treating people like robots and start engineering systems that account for the fact that they are not.

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    20 mins
  • 027: Scroll to Safety: One Co-op's Bet on Short-Form Video for Field Training (with Walt Stephens)
    May 26 2026

    In this episode of The Co-op Heroes Podcast, we sit down with Walt Stephens, Safety Manager at Brunswick EMC in Shallotte, North Carolina, recorded live at the NRECA Safety Leadership Summit in St. Louis, Missouri. He makes the case that the way electric cooperatives have been communicating safety for 30 years is not broken, but it is not enough anymore.

    Most co-ops still run safety the way they always have. PowerPoint in a conference room, a classroom full of mixed generations, and the expectation that information delivered equals information retained. And for a long time, that worked well enough. But the workforce has changed, and the way people learn has changed with it, and Walt Stephens has spent the last few years watching the gap between the two grow wider.

    Walt has been in safety for 31 years. He has sat through the evolution of the industry and watched each new generation come in with a different relationship to information, authority, and technology. What he noticed is not a problem with the younger generation. It is a problem with the medium. A 25-year-old who needs to fix his car does not open a manual. He pulls up a YouTube video. Walt asked himself a simple question: what would happen if we met them there instead of asking them to come to us?

    The answer he landed on is a short-form video library, built and maintained by the crews themselves, hosted on a closed social platform, and designed to feel more like scrolling than sitting through a seminar. The idea is still young. The infrastructure is still being figured out. But the CEO bought in, a neighboring co-op CEO heard the pitch and immediately asked how to get involved, and Walt already has a working Instagram account running a proof of concept inside Brunswick EMC.

    Featured topics:

    • Why 30-second videos may do more for safety retention than a 90-minute PowerPoint
    • The culture shift required to let employees post from the field instead of locking everything down
    • What Hurricane Helene revealed about the value of shared, searchable field knowledge across co-ops
    • How crowdsourcing safety content could build a statewide library connecting mountain crews with coastal crews
    • What Walt learned from his daughter's cat account about meeting your audience where they are

    Walt is not proposing to throw out the apprentice program or the LMS or the safety manual. He is proposing to add something that the current system cannot provide on its own: content that feels native to the people it is trying to reach, made by the people doing the work, and available whenever they have 30 seconds and a reason to look.

    This is a conversation about what it actually takes to stay relevant to a new generation of lineworkers, and what happens when a 31-year safety veteran decides to stop fighting the scroll and start using it.

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    20 mins
  • 026: Building a Safety Culture That Outlasts the Rules (with Micah Thompson and JD Cox)
    May 12 2026

    In this episode of The Co-op Heroes Podcast, we sit down with Micah Thompson and JD Cox, recorded live at the NRECA Safety Leadership Summit in St. Louis, Missouri. They make the case that safety culture lives or dies on something most people in the industry are not comfortable talking about: love.

    Most co-ops approach safety the way you would expect. Policies, training, federal standards, meetings in the break room. And then someone gets hurt anyway. Not because the rules were wrong. Because rules alone have never been enough to change what a person does at 2 in the morning after a five-day stretch in the rain.

    JD Cox spent 38 years in the industry, 24 of them on a line crew. On his 21st birthday, a cable failure dropped a steel ball 29 feet onto the top of his head and broke his neck and back in two places. He came back to work 75 days later. What changed was not his knowledge of the safety manual. It was his understanding of why any of it actually matters. He has spent the years since building a message around the idea that compliance follows love, not the other way around.

    Micah Thompson heard JD speak at an NRECA certification class in Madison and says nobody in the room made an impression like he did. He has spent his career trying to close the gap between what organizations say about safety and what they actually do when no one is watching. His test is simple: what do your people feel on Sunday night at nine o'clock?

    Together they make the case that safety is not a goal, it is a promise. Goals get abandoned. Promises stick because they are tied to something real, the people waiting at home, the kids in the stands, the coworker riding shotgun every day.

    Featured topics:

    • Why love is the missing word in most safety conversations
    • JD's accident on his 21st birthday and what it changed about how he sees the work
    • The difference between a safety goal and a safety promise
    • Moral courage and what the 1942 Lineman and Cableman Handbook got right
    • What the Sunday night feeling tells you about the culture you actually have

    Micah and JD are not the kind of safety professionals who lead with citations. They lead with character and conviction. Their message is that if you want people to follow the rules when things get hard, you have to give them a reason that matters more than the rules.

    This is a conversation about what genuine care looks like in the field, and what it costs when it is not there.

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    31 mins
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