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Don't Write That Book

Don't Write That Book

Written by: Mike Michalowicz AJ Harper
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The "Don’t Write That Book" podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts, steering you through the intricacies of writing and publishing. Mike and AJ demystify all aspects of creating and releasing your book, offering insights drawn from their own journeys. This podcast will be your safeguard against writing THAT book. Art Careers Economics Personal Success
Episodes
  • What to Do When You (or Someone Else) Blows Up Your Book
    Oct 8 2026

    AJ and Mike discuss how to handle your book blowing up in your face this week. In this episode, your favorite author co-hosts break down the devastating but necessary process of realizing a part of, or your whole book, simply isn’t working. Mike and AJ share their personal experiences and stories behind their own books and concepts “blowing up” and how they survived it.


    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    AJ’s Writing Sprints

    AJ's all-day Writing Sprint Marathon (registration)

    Uncertain, TX on Substack (special for DWTB listeners!)

    Scar Tissue, by Melissa Dugolecki

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn



    Show More Show Less
    48 mins
  • Is Prescriptive Nonfiction Dead
    Oct 1 2026

    In this week’s episode, Mike and AJ discuss the controversy sparked by Tim Ferriss's article, "Has AI Already Killed How-To Nonfiction?" The two debate whether AI summaries have made prescriptive nonfiction obsolete or whether the use of AI everywhere has made humans more desperate for human-made content.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    Tim Ferriss Article

    AJ's Rebuttal to Tim

    Take Breaks, Work Better by John Briggs

    AJ's all-day Writing Sprint Marathon (registration)

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources


    AJ’s Socials:

    Facebook

    LinkedIn


    Mike Michalowicz, website

    All books

    Mike’s Socials:

    IG

    FB

    LinkedIn



    Show More Show Less
    41 mins
  • Don’t Sleep on Panel Discussions as a Marketing Tool
    Sep 24 2026

    In this episode, Mike and AJ discuss panel discussions and why too many authors are not utilizing them. Panels are easier than solo talks and are often easier to get, but have been overlooked lately. They both share their experiences with them and why the invitation to discuss benefited their books more than simply talking about them.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Simplified

    Big Freakin' Change, by Cara Poppett

    Connect with AJ & Mike:

    AJ Harper, website

    Write A Must-Read

    Free resources

    AJ’s Socials:

    Facebook

    LinkedIn

    Mike Michalowicz, website

    All books


    Mike’s Socials:

    IG

    FB

    LinkedIn

    Show More Show Less
    47 mins
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