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Ecommerce Straight Talk

Ecommerce Straight Talk

Written by: Sprague Media
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Ecommerce Straight Talk Where we dive into the latest eCommerce and retail industry trends, behaviors, and news, so you don’t have to!Copyright 2021 All rights reserved. Economics Marketing Marketing & Sales
Episodes
  • How A Superbowl Ad Sent Death Wish Coffee Into Bootstrapped Growth Mode, With Will Critcher.
    Sep 16 2021
    How A Superbowl Ad Sent Death Wish Coffee Into Bootstrapped Growth Mode, With Will Critcher. Ecommerce Straight Talk Episode 16

    This week we're chatting with Will Critcher, the Director of Ecommerce at Death Wish Coffee.

    Death Wish Coffee makes the worlds strongest coffee, with twice the amount of caffeine as a regular 'cup of joe'.

    Join us in talking about all things Ecomm, including:

    • Winning a free Superbowl commercial.
    • How to manage with insane growth.
    • Dealing with Amazon inventory issues.
    • Leveraging and scaling retail.
    • Prioritizing people, product, and processes.
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    53 mins
  • How to Scale a Product From Launch to Retail With David Katz, CEO of Swaggr
    Sep 9 2021

    How to Scale a Product From Launch to Retail With David Katz, CEO of Swaggr Ecommerce Straight Talk Episode 15 This week we're chatting with David Katz, the CEO of Swaggr. Swaggr has created products around sustainability and recyclable plastics. Launching a brand from farmer's markets to scaling in retail, how Swaggr built a loyal brand community. Join us in talking about all things Ecomm, including:

    • Launching products on Indigogo.
    • Using farmer's markets to build a community.
    • How to get your product into retail stores.
    • Leveraging and scaling retail.
    • Why paid channels are so important for DTC.
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    40 mins
  • Margins, Multipliers, and Manufacturers, How To Sell Your Ecommerce Store with Jeet Banerjee
    Aug 12 2021
    Margins, Multipliers, and Manufacturers, How To Sell Your Ecommerce Store with Jeet Banerjee Ecommerce Straight Talk Episode 14

    From entering the Ecommerce space to exiting, how you can build an efficient Ecommerce store with Jeet Banerjee. Jeet is an Entrepreneur who has started, scaled, and sold over 7 Ecommerce brands.

    Join us in talking about all things Ecomm, including:

    • How to find and vet manufacturers.
    • Best time to exit the market.
    • How to sell your Ecommerce store for the most profit.
    • What margins you should be aiming for.
    • When to maximize your own industry knowledge.
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    43 mins
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