Fast forward and Jessica’s been able to create many successful businesses that highlight diversity, help people find and showcase what makes them them, and ultimately helps them find their purpose. 

As Jessica reflects in this episode, ambition is great, but it’s her mission to help people understand what’s fueling their ambition to ensure that they create a life they actually love. (And it’s a little bit of the courage to rewrite the plan as you go along that’ll keep you enjoying it.)

So tune into this episode if you’re ready to be inspired and start your own reflection journey to help untap what makes you so special and how to leverage that in building your business. 

In this episode we’ll dive into: 

• Uncovering your own hero’s journey and folding it into your marketing and messaging 
• Tapping into your special sauce so you can better connect with your prospective clients
• Getting comfortable rewriting plans as you're going through them
• Finding your purpose and holding it at the center of everything you do

About Jessica

Jessica is the author of Purpose: Find Your Truth and Embrace Your Calling, a book in which she shares her journey to finding purpose. 

The book has sold millions of copies and has been featured on leading media outlets, including BBC News, CNN, Forbes, and The Sunday Times.

In 2014, Jessica was honored with a Member of the Order of the British Empire (MBE) for entrepreneurship and her contribution to diversity by Queen Elizabeth at Buckingham Palace. 

She has been called one of Britain’s most inspiring entrepreneurs and one of the UK’s most influential women.

Connect with Katie: 

• Schedule your free consultation 
• Join the EntrepreneurShift Facebook group
• Instagram: @Digitally.Enhanced.Marketing

Connect with Jessica: 

• Website: JessicaHuie.com
• Buy her book here: Purpose: Find Your Truth and Embrace Your Calling
• Download her free journal prompts here
• Twitter: @JessicaHuieMBE
• Instagram: @jessica_huie_
• LinkedIn:  Jessica Huie
• Facebook: Jessica Huie MBE

This episode definitely tackles topics beyond building a business, but will leave you feeling like you can take on the world!

Tune into this episode if you’re interested in: 

• Building a business around your strengths and weaknesses (and the value of hiring out for your weaknesses) 
• How going to an all girls school impacted the type of woman and business builder Kristian wanted to be 
• The spiritual journey that comes along with building a business
• Raising the next generation to truly see women as the powerful equals we are

About Kristian

Kristian Gist is the founder of Kristian Gist Creative, a creative agency focused on telling the stories of Black-owned and Woman-owned businesses. Always a writer, Kristian's whirlwind career led her through sales, higher education, strategy, and sales again when she found her real joy in helping friends and people in their network come up with creative launch strategies for their entrepreneurial efforts. With a new baby and a pandemic raging all around her, Kristian took the leap to found KGC and the rest is history. Her work spans several continents and she's built brands now valued at over $100 million. 

Connect with Katie: 

• Schedule your free consultation 
• Instagram: @Digitally.Enhanced.Marketing
• TikTok: @KatieGoot
• Join the EntrepreneurShift Facebook group

Connect with Kristian: 

• Website: Kristian Gist Creative
• Instagram: @kristiangistcreative
• LinkedIn: 
  • Business: Kristian Gist Creative
  • Personal: Kristian Gist

Tune into this episode if you’re interested in: 

• Learning about how to create new monetization channels, while simplifying your customer’s experience with your brand
• How to repurpose your existing content (e.g. your course, group calls etc.) into a paid podcast subscription
• Nora’s tenured entrepreneurial journey, ranging from building a marketing agency to multiple 6-figures in less than 9 months, only to sell it to join ClickFunnels and build a multiple 7-figure partner program with them
• Continually optimizing your customer’s experience and intentionally creating ease and convenience for them
• Using your values + visualization to figure out what you actually want for your business and life 

About Nora

Nora Sudduth, Co-founder of Hello Audio is a leading marketing & conversion strategist who has helped businesses sell over $500M of products & services online. She’s also designed several courses, coaching and certification programs that have generated millions more.

Nora has over 20 years of experience working with startups to Fortune 500 companies and everything in between. From market positioning and messaging, to offers and sales strategies, she’s consulted on thousands of marketing campaigns to help businesses have authentic, compelling conversations with their clients.

Connect with Katie: 

• Schedule your free consultation 
• Instagram: @Digitally.Enhanced.Marketing
• TikTok: @KatieGoot
• Join the EntrepreneurShift Facebook group

Connect with Nora: 

• Website: Hello Audio
• LinkedIn: Nora Sudduth
• Instagram: @NoraSudduth
• Twitter: @NoraSudduth