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Episode 4: Building Community In Rural Indiana - The 51 Bridges Crossfit Story
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Episode 4: Building Community In Rural Indiana - The 51 Bridges Crossfit Story
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In this episode of Hoosier Hustle & Heart, we sit down with Jen Pendleton of 51 Bridges CrossFit to discuss her inspiring journey of launching a rural business at 51. We dive into the "dual bottom line," exploring how a commitment to community impact and "forging elite health" can drive more sustainability than focusing on the numbers alone. Jen shares candid advice on the power of patience, the reality of cleaning your own toilets as a CEO, and why your personal brand is the ultimate key to customer retention. We also highlight a 1% growth mindset for nutrition and business, alongside shout-outs to several new entrepreneurs making waves in the Wabash Valley. It’s a must-listen for anyone looking to turn a long-simmering dream into a focused, actionable reality.