AI is everywhere right now. The hard part isn't building it—it's building something people actually need.

In this episode of Fractional Frequency, Amy and Erin sit down with Jonathan Lei, founder and CEO of WITH Q, a VC-backed hospitality technology startup using AI to eliminate manual work and improve the guest experience.

Jonathan shares the realities of building and scaling an AI company in a crowded market, how his team learns customer needs quickly, the role data plays in decision-making, and why relationships remain one of the biggest accelerators of growth.

A practical conversation about startup leadership, product-market fit, AI adoption, and what it takes to stand out when everyone is claiming to be an AI company.

Most small businesses collect more customer data than they realize and many don't think about privacy until something goes wrong.

In this episode, we sit down with privacy attorney and Termageddon founder Donata Stroink-Skillrud to talk about what business owners actually need to know about data privacy, why privacy policies matter, and how building trust with customers can be a competitive advantage.

Whether you're running a local business or a fast-growing startup, this conversation breaks down privacy in plain English and shares practical steps you can take today.

In this episode of Fractional Frequency, we sit down with speaker, author, leadership coach, and culture strategist Khalilah Lyons to explore the transformative journey of uncovering and prioritizing purpose.

Drawing from her book Prioritize Your Purpose, Khalilah shares powerful insights on identity, resilience, imposter syndrome, and what it means to move through life with clarity and intention. Together, we discuss the emotional cost of “B-List living,” the difference between hoping for change versus preparing for victory, and how purpose can serve as an anchor during seasons of growth and uncertainty.

This conversation offers practical wisdom and reflective takeaways for anyone seeking greater alignment, confidence, and authenticity in their personal or professional life.