Gen-Z’s Digital Behavioral Pattern Unlocked
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About this listen
Dive deep into the hows & whys of Gen-Z’s social media & digital behaviors with Christian Brown, co-founder of Glewee and member of Gen-Z. As member of Gen-Z himself and owner of a Gen-Z influencer marketplace, Christian sheds light on the psychology of what Gen-Z looks for from different platforms & content mediums and how they ultimately crave a more connected world.
In this episode we discuss:
- How Gen-Z leverages TikTok for search & why that’s important
- Why Gen-Z loves LinkedIn & how they use it
- Social media’s generational creep - {tip: grandma’s love instagram}
- Communicating across dark social
- TikTok shops
And so much more…
Episode Details:
Find Christian on LinkedIn https://www.linkedin.com/in/chrisfromglewee/
Find Jess on LinkedIn https://www.linkedin.com/in/jessica-n-phillips/
Follow The Social Standard on LinkedIn https://www.linkedin.com/company/the-social-standard/mycompany/?viewAsMember=true
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