• 553. Turn "No" Into Fuel with Greg Reid
    Feb 19 2026

    He was rejected 268 times. Couldn't spell. Barely write.

    Today, Greg Reid has published 157 books in 45 languages and has a star on the Las Vegas Walk of Fame.

    His secret? Stop trying to fix your weaknesses. Double down on your strengths — and hire the rest.

    In Episode 553 of Get Yourself Optimized, Greg pulls back the curtain on the systems, mindsets, and unconventional moves that turned a dyslexic kid who couldn't get a publisher to call him back into one of the most prolific authors in the world.

    Here's what we unpack:

    → Why ghost writers aren't cheating — they're a strategy

    → How rigorous honesty saved his relationships (even his divorces)

    → The Web3 opportunity most entrepreneurs are completely ignoring

    → Why he pays his 13-year-old son for TikToks instead of chores

    → The Hollywood "maybe rule" that got his Oscar-contending film made in 7 months

    If you've been told you're not the right fit, don't have the right background, or don't have the right skills — this episode is for you. Tune in!

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/553.

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    30 mins
  • 552. Invite Serendipity with James Eder
    Feb 12 2026

    Ever notice how the most meaningful connections seem to happen "by accident"?

    They're not accidents. They're collisions you can engineer.

    James Eder—entrepreneur, coach, and author of The Collision Code—reveals the exact framework for creating serendipitous moments that change your business and life.

    His story: Built Student Beans to 200+ employees. Diagnosed with a heart condition. Told he might need a transplant. Instead of slowing down, he wrote a book, donating 100% of royalties to charity, and created a coaching practice serving entrepreneurs worldwide.

    The Collision Code breaks down to three elements:

    1. Permission - Give yourself permission to start conversations (or blame this podcast for making you do it)

    2. Confidence - Built through practice, not preparation

    3. Context - Create conversation starters through what you wear, carry, or say

    In our conversation on Get Yourself Optimized, James shares how he met his longest-running client (8+ years, £20,000+ engagement) by asking a stranger on the street, "Are you looking for a job?" because the man had a resume in his hand.

    Real connections. Real results. Real impact.

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/552.

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    1 hr
  • 551. Flipping Your Story with Joel Steele
    Feb 5 2026

    From facing jail time and bankruptcy to owning a stake in a professional sports team with an NBA championship ring, Joel Steele's journey proves that your lowest moments can become your greatest catalysts.

    In this week's episode of Get Yourself Optimized, Joel shares the exact framework that took him from $500,000 in debt at age 24 to financial independence in under two years. His "Life Switch" methodology isn't about positive thinking—it's about tuning into the emotions most people suppress and using them as your personal roadmap.

    Key insights you'll discover:

    ✅ Why your uncomfortable emotions are "gold" (and how to decode them)

    ✅ The two-step success formula Joel used to escape bankruptcy

    ✅ How to delete doubt the same way you skip a bad song

    ✅ The 3 P's that power transformation: Potential, Passion, Purpose

    Joel didn't get lucky. He got intentional. And he's breaking down exactly how he did it.

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/551.

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    50 mins
  • 550. Hacking Your Health with James Schmachtenberger
    Jan 29 2026

    What if the key to better decisions isn't just willpower—it's how we support our daily performance?

    I just interviewed James Schmachtenberger, co-founder of Neurohacker Collective and creator of Qualia, who went from severe adrenal failure at 21 to pioneering a new approach to human optimization.

    After a life-changing experimental IV therapy in Mexico transformed his brain function, James asked himself a powerful question: 'Could we make cutting-edge cognitive enhancement accessible to everyone—not just those who can afford $250K/year in precision medicine?'

    The answer led to a complete reimagining of supplement science, using complex systems modeling rather than the standard "one problem, one pill" approach.

    James found that when he started exploring nootropics during his burnout period, they helped give him the foundation to start making better choices in exercise, nutrition, and other areas of life—creating powerful compounding effects.

    If you've ever felt like you're capable of more but can't consistently access that potential, this conversation will give you a completely new framework

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/550.

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    56 mins
  • 549. AI-Generated IRS Audits, Yikes! with Diane Kennedy
    Jan 22 2026

    The IRS has a new weapon: AI Audits that move at lightning speed

    And most taxpayers have no idea it's coming.

    Here's what's happening: The IRS is using artificial intelligence to match 1099s and other reported income against tax returns. When there's a mismatch, you get a letter—but here's the catch: you might have only 5 days left to respond by the time it reaches your mailbox.

    Don't respond in time? They can freeze your bank account faster than you can say "tax audit."

    I just released the Get Yourself Optimized episode with Diane Kennedy, a CPA who's been in the tax strategy game for decades. She's seeing the AI audit revolution firsthand—and she's here to help you navigate it (and save money in the process).

    Diane's philosophy is simple: The same legal tax strategies available to billionaires should be available to everyone. The difference? Knowledge and implementation.

    Financial stress blocks your potential. When you're constantly worried about money or caught off guard by tax problems, there's less bandwidth for personal growth, health optimization, and the things that actually matter.

    This episode gives you concrete actions to reduce your tax burden legally, protect your assets, and free up money to invest in yourself.

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/549.

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    53 mins
  • 548. Riding the AI Wave with Sam Richter
    Jan 15 2026

    What if you could give yourself an extra week every year?

    That's exactly what my guest, Sam Richter, did by automating just ONE repetitive task in his business.

    Sam, a keynote speaker and AI-powered sales intelligence pioneer, discovered that by creating a custom AI assistant for his presentation slides, he reduced his prep time from 25 minutes to 5 minutes per presentation. Across 100 presentations per year, that's 2,000 minutes saved—essentially a free 53rd week in his year.

    In this Get Yourself Optimized episode, Sam breaks down:

    ✅ The GUIDE framework for writing prompts that reduce AI hallucinations

    ✅ Why treating AI like an intern gets better outcomes than treating it like a search engine

    ✅ How a retail company used AI to optimize staffing in under 5 minutes (a task that would have taken days manually)

    ✅ The difference between traditional AI and generative AI—and why it matters

    ✅ Custom GPTs, system prompts, and memory features that personalize your AI experience

    This isn't about replacing humans—it's about amplifying what makes us human. What repetitive task in your business could you automate this week?

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/548.

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    52 mins
  • 547. Healing Generational Trauma with Emunah Love
    Jan 8 2026

    Ever feel like you're fighting battles that aren't truly yours?

    You probably are.

    Emunah Love just explained in Get Yourself Optimized that most of us carry cellular imprints from ancestors, past lives, and childhood trauma that create invisible ceilings—and we don't even know they're there.

    Traditional therapy helps you manage these patterns. Emunah clears them at the root.

    Her journey started with profound trauma. Father was killed by the police at age 8. Emotionally unavailable mother. A world that felt fundamentally unsafe. But she had this unwavering faith that kept her searching for "more."

    During a trip to Israel, she met a stranger named Emunah (Hebrew for "faith"). Her body lit up like firecrackers. She instantly knew: That's my real name. That's who I am.

    Fast forward 30 years of healing work, and she's now channeling high-vibration beings to help leaders transmute energetic blocks in single sessions. Her clients report shifts that years of traditional approaches couldn't touch.

    She intentionally creates outcomes BEFORE they happen. Before traveling, she visualizes smooth flights, amazing conversations, and perfect timing. Before seeing family, she surrounds everyone in love and sees a joyful connection. Then she shows up fully present to experience what her intention created.

    It works. Every. Single. Time.

    If you're ready to see what's been running in the background and finally break free, this episode is essential. Listen now!

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/547.

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    55 mins
  • 546. Intuition as Your Compass with Ava Carmichael
    Jan 1 2026

    What if your best marketing decisions came from a place beyond data and analytics?

    In this week's episode of Get Yourself Optimized, I sit down with Ava Carmichael, a digital marketing strategist who reveals how she combines intuition, data, and experience to create breakthrough marketing strategies for her clients.

    Ava shares the turning point when she realized she was splitting her energy between fashion design and marketing, giving each only 50%. The moment she made a clear, committed decision to focus entirely on marketing, everything exploded: her career, her income, and her impact.

    Here's what you'll discover:

    → The three-pronged approach to developing marketing intuition

    → Why quality content beats SEO technicalities every time

    → How to distinguish genuine intuitive guidance from fear-based thinking

    → The power of making a 100% committed decision in your career

    → Why video content is becoming non-negotiable for brands

    If you've been hedging your bets or splitting your focus between multiple paths, this episode will give you the clarity and courage to go all-in on what truly lights you up!

    The show notes, including the transcript and checklist to this episode, are at getyourselfoptimized.com/546.

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    48 mins