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Hands-Off CEO

Hands-Off CEO

Written by: Mandi Ellefson
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They said getting started was the hardest part, but no one told you how hard it is to scale a custom service business. It’s time for your team to step up, but your clients want YOU. Discover how to scale to 7 figures and beyond by freeing up time and getting your team to run whole parts of the company so you can focus on scaling profits. That means more income, more time with your family, and more ability to make impact in the community and beyond. This is the Hands OFF CEO Podcast with Mandi Ellefson.© 2025 Mandi Ellefson Economics Management Management & Leadership
Episodes
  • Use Speaking to Scale Influence, Authority, and High-Value Clients with Cam Beaudoin
    Jan 14 2026

    In this episode, Mandi Ellefson talks with Cam Beaudoin, a speaker strategist who helps founders, consultants, and service-based business owners leverage speaking to build authority, attract high-value clients, and scale influence without chasing big stages or flashy keynotes.

    Cam shares how he has helped experts turn speaking into a strategic growth engine, utilizing stages, breakout rooms, and recorded talks to generate leads, build credibility, and create repeatable business opportunities. Instead of relying on one-off events or massive audiences, Cam shows how intentional speaking can compound over time and position you as the expert event planners want to book.


    When your speaking strategy is structured around influence, relationship-building, and repeatable systems, your authority grows, your audience converts into clients more predictably, and your business scales without unnecessary stress or wasted effort.


    🔍 In This Episode, You’ll Learn:

    ✅ Why the stage should never be the goal and how to use speaking as a vehicle for influence, trust, and revenue

    ✅ How founders and consultants can leverage small, intimate audiences to close higher-value opportunities

    ✅ The difference between being an implementer vs. being seen as a true expert and why it determines who gets booked

    ✅ Why event planners are risk-averse and exactly what they look for when booking speakers

    ✅ How to use YouTube and recorded stage content to build authority and get more speaking opportunities

    ✅ How to turn talks into content, lead generation, follow-up conversations, and backend sales

    ✅ Why mastering the spoken word is one of the highest-leverage skills a founder can develop long-term

    The best founders and consultants don’t grow their business by chasing large audiences or trying to become celebrity speakers. They scale by building a speaking strategy that creates influence, builds trust, and converts audiences into high-value opportunities.


    🔗 Connect with Cam Beaudoin:

    Website: www.thefrequentspeaker.com


    🎯 Want to Scale? Here Are 4 Ways to Work With Us:


    1️⃣ FREE – Stop undercharging and start landing $100K+ clients. Join our next Executive Briefing → https://handsoffceo.com/briefing/?utm_source=podcast


    2️⃣ FREE – Grab our $500K Pipeline Map: Unlock $10K–$50K Hidden in Your Business Right Now → https://scale.handsoffceo.com/map?utm_source=podcast


    3️⃣ Read The Hands-Off CEO Book (4.7★ on Amazon)

    Triple Your Fees and Scale Without Burning Out. Grab your copy → https://scale.handsoffceo.com/map?utm_source=podcast


    4️⃣ Apply for The Invisible Advantage™ Growth Program

    We’ll help you uncover your Invisible Advantage, package it into a premium offer, and scale profitably without adding to your workload. Learn more → https://handsoffceo.com/book?utm_source=podcast

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    56 mins
  • How Mid-Market Companies Scale Sales Predictably with Shaun Alger
    Jan 10 2026

    In this episode, Mandi Ellefson talks with Shaun Alger, a sales strategist and advisor to mid-market companies, about how businesses can build repeatable sales systems that scale without relying on luck, superstar hires, or constant firefighting.

    Shaun shares how he’s helped mid-market companies overcome the “complexity ceiling,” turn client relationships into growth engines, and create structured sales processes that drive predictable revenue. Instead of growing through reactive efforts or overextending teams, Shaun shows how top-performing companies scale by combining strategy, systems, and relational selling.

    When your sales operations are structured around process, metrics, and human connection, your business scales more predictably, your team performs better, and your client relationships strengthen, all while freeing leaders to focus on growth instead of putting out fires.


    🔍 In This Episode, You’ll Learn:


    ✅ Why the human side of sales is just as critical as process and data for long-term growth

    ✅ How mid-market companies can scale from $5M to $100M+ without losing control

    ✅ Turning mistakes into stronger relationships with clients, employees, and investors

    ✅ Leveraging fractional teams, proven processes, and metrics to add CRO-level impact without a $500k price tag

    ✅ Using tangible results and case studies to build trust, accelerate referrals, and attract high-value clients

    ✅ Steps to future-proof your business in a rapidly changing market with AI and technology

    ✅ How to combine structure, strategy, and relationships to create a repeatable growth engine


    The best mid-market companies don’t scale by relying on hero salespeople or reactive firefighting. They scale by building the right systems, focusing on relational value, and empowering their teams to deliver consistent results. With clear processes, measurable outcomes, and strategic relationships, your business grows predictably while leaders stay in control.


    🔗 Connect with Shaun Alger:

    Website: https://volohaus.com/


    🎯 Want to Scale? Here Are 4 Ways to Work With Us:


    1️⃣ FREE – Stop undercharging and start landing $100K+ clients. Join our next Executive Briefing → https://handsoffceo.com/briefing/?utm_source=podcast

    2️⃣ FREE – Grab our $500K Pipeline Map: Unlock $10K–$50K Hidden in Your Business Right Now → https://scale.handsoffceo.com/map?utm_source=podcast

    3️⃣ Read The Hands-Off CEO Book (4.7★ on Amazon)

    Triple Your Fees and Scale Without Burning Out. Grab your copy → https://scale.handsoffceo.com/map?utm_source=podcast

    4️⃣ Apply for The Invisible Advantage™ Growth Program

    We’ll help you uncover your Invisible Advantage, package it into a premium offer, and scale profitably without adding to your workload. Learn more → https://handsoffceo.com/book?utm_source=podcast

    Show More Show Less
    52 mins
  • The Book That Sells for You: Turning Your Knowledge into a Lead-Generating Machine with Steve Gordon
    Dec 20 2025

    n this episode, Mandi Ellefson sits down with Steve Gordon, founder of Million Dollar Author, to uncover how business owners can scale, attract clients, and generate referrals without constantly chasing prospects.

    Steve shares how he’s helped founders use books as powerful business development tools, position themselves as a “category of one,” and leverage their expertise along with AI to grow revenue predictably. Instead of relying on endless sales calls or overstaffed teams, Steve reveals how top-performing businesses grow by capturing their unique intellectual property, systematizing processes, and using books strategically to drive high-value opportunities.


    When your business is structured around your unique IP, leveraged through a book, and supported by repeatable systems, you attract the right clients, close high-ticket opportunities more efficiently, and free up your time as a founder.


    🔍 In This Episode, You’ll Learn:


    ✅ How to position yourself as a “category of one” so AI and competitors can’t replace you


    ✅ Using a book as a business development engine to generate leads, referrals, and high-value opportunities


    ✅ How to turn your expertise into a repeatable, scalable sales process


    ✅ Leveraging AI with your book to create content, newsletters, and social proof faster


    ✅ Building systems that free the founder from constant sales dependence


    ✅ How to structure outreach and nurturing to convert prospects without high-pressure calls


    ✅ The mindset shift from chasing clients to designing a business that sells itself


    The best businesses don’t grow by doing more—they grow by building strategic leverage, packaging their knowledge, and systematizing outreach and client acquisition. With the right positioning, content, and process, your business can scale predictably while reducing founder dependency.


    🔗 Connect with Steve Gordon:

    Website: https://milliondollarauthor.io

    Get your free copy of The Million Dollar Book: https://get.themilliondollarbook.org


    🎯 Want to Scale? Here Are 4 Ways to Work With Us:


    1️⃣ FREE – Stop undercharging and start landing $100K+ clients. Join our next Executive Briefing → https://handsoffceo.com/briefing/?utm_source=podcast


    2️⃣ FREE – Grab our $500K Pipeline Map: Unlock $10K–$50K Hidden in Your Business Right Now → https://scale.handsoffceo.com/map?utm_source=podcast


    3️⃣ Read The Hands-Off CEO Book (4.7★ on Amazon)

    Triple Your Fees and Scale Without Burning Out. Grab your copy → https://scale.handsoffceo.com/map?utm_source=podcast


    4️⃣ Apply for The Invisible Advantage™ Growth Program

    We’ll help you uncover your Invisible Advantage, package it into a premium offer, and scale profitably...

    Show More Show Less
    35 mins
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