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High Performance Business

High Performance Business

Written by: High Performance
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You know the score, but what happens on the pitch is only half the story .


Soaring ticket prices. Endless subscription fees. Baffling rule changes. Even the most diehard fans are left wondering: why?

Award-winning sports journalists Natalie Pirks & Colin Murray step back from a busy news cycle to deliver the business playbook.


Armed with razor-sharp wit and genuine curiosity, they bridge the gap between the sports business and the sport itself, unpacking the power plays shaping global games and decoding what they really mean for people in the stands.


From FIFA and F1 to the Premier League and major US sports, High Performance Business delivers top-down clarity straight from the pitch-side, court-side, and paddock.


Because when you understand the mechanics behind the machine, you're no longer sitting on the sidelines.


No business degree required.

Hosted on Acast. See acast.com/privacy for more information.

High Performance
Economics Leadership Management & Leadership Politics & Government
Episodes
  • What Is a Premier League Fan Actually Worth?
    Oct 7 2026

    Are football clubs becoming too focused on tourists at the expense of loyal fans?


    Colin Murray and Natalie Pirks explore the battle between football's biggest commercial opportunity and the supporters who make the matchday experience worth selling, and ask how clubs can grow globally without losing what makes them special.


    With international visitors generating more than £1 billion for the UK economy in 2024, the stakes are clear. But how much is a club willing to sacrifice in the pursuit of more revenue?


    IFS - award-winning Asset & Service Management software 👉 Reimagine your operations at: https://highpfrmc.com/IFS_HPB_AU

    Hosted on Acast. See acast.com/privacy for more information.

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    16 mins
  • Ex Premier League Exec Chairman on Man City & Football's Soaring Wages
    Oct 1 2026

    What does the man who spent almost 20 years running the Premier League make of the biggest issues facing English football today? Richard Scudamore talks Manchester City’s long-running charges, the pressure facing current Premier League chief Richard Masters, and what happens behind the scenes when the league faces a challenge of this scale.


    They get into football’s new financial rules, the extraordinary sums being spent on players, and the arrival of the Independent Football Regulator. Are the rules making the game fairer, or making it harder for clubs to challenge at the top?


    This episode goes inside the decisions shaping the future of English football, from money and regulation to the Super League, FIFA and VAR and asks: who should really have the power to change the game?


    IFS - award-winning Asset & Service Management software 👉 Reimagine your operations at: https://highpfrmc.com/IFS_HPB_AU

    Hosted on Acast. See acast.com/privacy for more information.

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    42 mins
  • Man City Guilty of Premier League Charges: Former Chairman Speaks Out
    Sep 29 2026

    Manchester City have reportedly been found guilty on all but one of the 115 charges brought against them by the Premier League. But this story is far from over. There’s no punishment yet, City maintain the process is ongoing, and an appeal is expected. So the biggest question now is: what happens next?


    Natalie Pirks and Colin Murray are joined by former Manchester City and FA chairman David Bernstein and football finance expert Kieran Maguire to wargame what could come next. Could Manchester City face a points deduction, relegation or even expulsion from the Premier League? Could previous titles be affected? What happens if City appeal? And what could this case mean for the Premier League and the future of how football regulates its most powerful clubs? David also reflects on the Manchester City he helped rebuild from the third tier, and what this moment means for a club he knows from the inside. This is a special Game-changer episode of High Performance Business, in proud partnership with IFS.


    _____


    You know the score, but what happens on he pitch is only half the story . Soaring ticket prices. Endless subscription fees. Baffling rule changes. Even the most diehard fans are left wondering: why? Award-winning sports journalists Natalie Pirks & Colin Murray step back from a busy news cycle to deliver the business playbook.


    Armed with razor-sharp wit and genuine curiosity, they bridge the gap between the business of sport and the sport itself - unpacking the power plays shaping global games and decoding what they really mean for people in the stands.


    From FIFA and F1 to the Premier League and major US sports, High Performance Business delivers top-down clarity - straight from the pitchside, courtside, and paddock. Because when you understand the mechanics behind the machine, you're no longer sitting on the sidelines. No business degree required.


    JOIN OUR COMMUNITY PARTNERS IFS - award-winning Asset & Service Management software

    👉 Reimagine your operations at: https://highpfrmc.com/IFS-yt

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    49 mins
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