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How to Make More Money Doing What You Already Do

How to Make More Money Doing What You Already Do

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Greg Reichmann of The Polished Edge joins me to talk about something that almost every sharpening business struggles with: charging enough.

Greg started sharpening as a side business while working full-time as a mortgage loan officer. Today he has built a thriving reputation in Connecticut, earned more than 160 five-star Google reviews, and recently made a simple change that dramatically increased his revenue without working more hours.

In this conversation we discuss:

  • How Greg built his sharpening business from scratch
  • Why he decided to raise his prices
  • Premium pricing versus the race to the bottom
  • Building a retirement business you enjoy
  • Google reviews and local SEO that consistently bring in customers
  • Why helping your competitors can actually strengthen the entire industry
  • Farmers markets, restoration work, and finding profitable niches
  • Creating a business that grows with you for decades

If you've ever struggled with raising your prices this episode is for you.

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