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The episode discusses local GEO, AI SEO services, and the lessons learned from offering these services in the agency. It covers the local GEO loop, competitor analysis, setting up AI visibility tools, monitoring and reporting, and action items. The conversation also delves into the importance of relationship building, lead magnets, and the challenges of using AI SEO tools. I discuss strategies for offering local SEO, including audits, boosts, and ongoing retainers. I emphasize the importance of AI visibility tools and the potential for growth in the local GEO market. I also share insights on pricing, client retention, and the value of AI SEO in the current landscape.

Takeaways
- Local GEO loop
- Relationship building for trust
- Challenges of using AI SEO tools Local SEO strategies include audits, boosts, and ongoing retainers
- AI visibility tools are crucial for client retention and providing valuable insights
- The local GEO market presents significant opportunities for growth

Chapters
00:00 Challenges of Using AI SEO Tools and Lead Magnets
28:33 Strategies for Offering Local SEO
36:35 The Local SEO Boost
43:15 The Local SEO and GEO Plan