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SaaS Real Talk

SaaS Real Talk

Written by: SaaS Founders Club
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About this listen

SaaS Real Talk is a podcast hosted by Daniiar Sher, growth marketer and core member of SaaS Founders Club.

We talk with SaaS founders and experts about what really happens behind the scenes: growth, sales, mistakes, pivots, failed experiments, and breakthroughs.

Honest conversations with founders, real metrics, and practical lessons you can bring straight into your own product.

2026 SaaS Founders Club Economics Leadership Management & Leadership
Episodes
  • What Happens After the Sale: How to Keep Users Engaged

    What Happens After the Sale: How to Keep Users Engaged
    Jan 27 2026

    What really happens after users sign up and why most SaaS products lose them at this stage?

    In this episode, Tobi Davis (Head of Customer Experience at Pupil Progress) shares practical lessons on adoption, retention, and engagement.


    We talk about why selling does not stop after the sale, how to move users from signup to real usage, how they increased AI support resolution from ~40% to ~80%, and how simple workflows can replace expensive tools.

    Say hi to our guest, Tobi Davis
    https://www.linkedin.com/in/tobi-davis-050056b0/

    Hosted by Daniiar Sher
    https://www.linkedin.com/in/daniiar-sher/

    Join SaaS Founders Club community: https://saasfoundersclub.org

    SaaS Founders Club is a community for early stage SaaS founders focused on real conversations, practical growth, and building products people actually use.

    00:00 CX Is Sales

    01:28 Adoption > Deals

    05:46 CX Mistakes

    11:42 Fix Churn First

    14:16 Start with Why

    22:10 Double AI Results

    29:44 Write for AI

    36:49 Bare Minimum KB

    39:06 $20 CX System

    47:17 Users Sell
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    1 hr and 7 mins
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