We share the real story of building a company as a married team, from a rocky first date to defining CEO and COO lanes that actually work. The visionary–integrator model, fast decision rules, and kid-first presence shape how we lead, grow, and stay sane.

• how we met and aligned on purpose
• CEO vs COO roles and why they differ
• visionary–integrator framework unlocking clarity
• speed of decisions and go with your seven
• preventing toe-stepping with trust and ownership
• bite-sized expectations for team focus
• dividing meetings and declaring point people
• boundaries, balance, and loving integrated work–life
• parenting in a blended family while building
• building a brand and culture through growth

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Do you actually need to hire an interior designer? In a world filled with Pinterest boards and AI tools, it’s a fair question. In this episode, Alisa Sparks unpacks when bringing in a designer is a smart investment, and when doing it yourself might be the right move. From navigating thousands of finish selections during new construction to avoiding expensive furniture mistakes, this conversation brings clarity to the real value of professional design.

• defining what designers actually do beyond picking finishes
• diagnosing decision paralysis and how to handle it
• real client story about a costly sofa mistake
• criteria for when to hire and when to DIY
• budgeting for expertise and hybrid options
• building a cohesive home story across rooms

By the end, you’ll have a practical framework for choosing guidance or going solo, and the confidence to avoid expensive detours. If this conversation helps you think differently about your home, share it with a friend, hit follow, and leave a quick review with the one design decision you’re wrestling with right now.

Growth doesn’t implode overnight. It starts with one crack. We unpack the three places where scaling companies tend to break first: communication, quality control, and owner leadership. From replacing hallway talk with shared systems to redefining what an A player looks like at scale, this conversation is a field guide for leaders who want momentum without the meltdown.

If you’re scaling a business, leading a franchise, or leveling up a team, this episode gives you a clear checklist to stabilize what matters and move faster with fewer fires. Listen, take a note or two, and then tell us: where’s your next small fix that will unlock big momentum? Subscribe, share with a leader who needs it, and leave a quick review to help others find the show.

The most beautiful rooms hide the most important truth: flawless staging runs on rock-solid systems. We share the real playbook we use to turn chaotic install days into smooth, profitable operations.

If you’re a home stager or design entrepreneur, this is a step-by-step look at building resilient operations that protect margins, reduce stress, and scale your impact. The photos may win attention, but systems win consistency, profit, and longevity. Subscribe, share with a fellow stager, and leave a review with the one system you’re committing to this week.

What’s the difference between home staging and interior design, and why does it matter for your bottom line? In this episode of In Good Space, Alisa Sparks breaks down the strategic distinctions between staging and design, and why confusing the two can cost you time, money, and market momentum.

Interior design is personal. It’s built around how one family lives: their colors, comfort, memories, and lifestyle. Home staging, on the other hand, is purposeful and strategic. It’s a marketing tool designed to attract the widest pool of buyers, highlight architectural features, and maximize ROI.

Understanding where staging and interior design differ changes how you approach both. This episode explains how.

What happens when your business runs so well it no longer needs you? For the founder of Linden Creek, that realization didn’t lead to a hammock and margaritas. It sparked a bold move: turn years of hard-earned systems into a franchise designed for speed, consistency, and real profitability in home staging and interior design.

Ready to go deeper, learn how the model works, and see if you fit the culture? Subscribe and leave a rating with your biggest takeaway. Want details on joining the Linden Creek franchise? Visit linden-creek.com/franchise.

What actually makes home staging so powerful?

In this episode, Alisa Sparks explains why home staging is more than decorating. It’s a strategic marketing tool that helps homes sell faster and for more money. She breaks down the psychology behind buyer decisions, how staging impacts ROI, and why even new construction homes benefit from being professionally staged.

If you're a homeowner, real estate agent, builder, or someone interested in the home staging industry, this conversation will change the way you think about selling property.