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In The Trenches

In The Trenches

Written by: Hanif Ibrahim
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About this listen

 Running a business isn't easy. The late nights, tough decisions, and constant pressure to grow, adapt, and succeed—it's all part of the journey. In the Trenches is a business podcast created for Perth business owners who know what it's like to be in the thick of it. Each episode dives into real stories from business owners, industry leaders, and experts who have faced challenges head-on, found opportunities in unexpected places, and made the decisions that shaped their success. We're not here for vague theories or feel-good advice. We focus on tangible insights—practical strategies, financial realities, and the lessons that actually make a difference in running a business. Brought to you by The Finance Agency, In the Trenches is about more than just storytelling. It's about equipping business owners with the knowledge, inspiration, and commercial insights they need to navigate their own path. Whether you're scaling up, managing cash flow, or tackling industry shifts, we bring you the voices and experiences that matter—helping you make smarter decisions and move forward with confidence. If you're building something great, if you're making tough calls every day, if you're in the trenches—this is the podcast for you.2025 Economics Leadership Management & Leadership
Episodes
  • S01E27 - 2025 Wrap Up: The Lessons That Defined 'In The Trenches'

    S01E27 - 2025 Wrap Up: The Lessons That Defined 'In The Trenches'
    Jan 3 2026
    This episode is a year in review, but not a highlight reel.

    After 26 conversations on In the Trenches, we pulled out 13 moments that stayed with us. Not because they sounded good, but because they changed how we think about leadership, growth, fear, communication, and decision-making.

    These lessons came from founders, executives, operators, and coaches who were willing to speak honestly about what worked, what didn't, and what they learned the hard way. Some are uncomfortable. Some are simple. All of them are practical.

    There's no commentary and no hype. Just real moments, real voices, and the patterns that emerged over the year.

    If you've been listening along, this is a reflection. If you're new, this is a sharp introduction to what In the Trenches is really about.

    Thank you for being part of the journey. We look forward to you joining us for 2026. 🔗https://linktr.ee/In_The_Trenches.pod Powered by The Finance Agency: https://financeagency.com.au/ Recorded at Podwave Studios: https://podwavestudios.au/
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    34 mins
  • S01E26 - Starting Crypto in 2026: Joe Shew Reveals the Smartest Way to Begin

    S01E26 - Starting Crypto in 2026: Joe Shew Reveals the Smartest Way to Begin
    Dec 9 2025
    Welcome to Part Two of Our Cryptocurrency Series for In the Trenches.

    If Part One helped you understand what cryptocurrency is, Part Two is all about how to actually get started. Joe Shew from the Crypto Consulting Institute returns to break down the simple steps new investors can take today.

    You'll learn why getting started is far easier than most people think, we cover how much you realistically need to begin, the power of small consistent contributions, and the different approaches for long-term vs short-term investors.

    Joe also shares what matters most early on: basic security, avoiding common mistakes, and getting the right education so you're not "winging it" with your money.

    A clear, practical episode for anyone wanting to enter crypto with confidence. 🔗https://linktr.ee/In_The_Trenches.pod

    🔗Connect with Joe:
    Website: https://cryptoconsultinginstitute.com/

    LinkedIn: https://www.linkedin.com/in/joeshew-cci/

    YT: https://www.youtube.com/@crypto-consulting-institute/featured


    🔗Connect with Hanif Ibrahim:
    LinkedIn: https://www.linkedin.com/in/hanif-ibrahim-18175a9/

    Wacth on YouTube: https://youtu.be/nFdxfTtRTqM

    If you're building something great—hit follow, share the episode, and leave us a review.

    Powered by The Finance Agency: https://financeagency.com.au/

    Recorded at Podwave Studios: https://podwavestudios.au/
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    45 mins
  • S01E25 - Inside the Mind of an Ethical Hacker: How They Break Things to Protect You w/Matt Breuillac

    S01E25 - Inside the Mind of an Ethical Hacker: How They Break Things to Protect You w/Matt Breuillac
    Dec 2 2025
    In this episode, we sit down with Matt Breuillac, Director at CyberNode and ethical hacker, to explore what really happens inside the world of penetration testing. Matt breaks down how simulated attacks help businesses uncover vulnerabilities before real threats emerge, and why proactive security matters more than ever.

    We touch on his background in Penetration Testing, how CyberNode approaches defence with precision and responsibility, and some of the ways Hackers take advantage of vulnerabilities within companies to achieve their aims.

    🔗Connect with Matt:
    Website: https://mymilan.com.au/

    LinkedIn: https://www.linkedin.com/in/matt-breuillac/


    🔗Connect with Hanif Ibrahim:
    LinkedIn: https://www.linkedin.com/in/hanif-ibrahim-18175a9/

    Watch on YouTube: https://youtu.be/wHoJtAbJGOA

    If you're building something great—hit follow, share the episode, and leave us a review.


    Powered by The Finance Agency: https://financeagency.com.au/

    Recorded at Podwave Studios: https://podwavestudios.au/
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    40 mins
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