05. Interviewing AVA | Rob Wiseman

If you had a direct line into your car's brain, would you use it?

What if it could tell you about an important recall?

What if it knew which family member was behind the wheel, and could tailor information to that specific person?

This week, Laura McGowan talks with AVA, the AI-driven Advanced Vehicle Assistant, to find out what it's like to be an in-cabin support platform.

Then, Laura catches up with Rob Wiseman, the Content Development Manager behind AVA's incredible product knowledge.

It's a fascinating, one-of-a-kind look inside the "mind" and behind the scenes of a cutting-edge driver assistance system.

More resources:

Listen to Inside Information Episode 01 for our interview with AVA Product Developer Adrienne Simowski.

To learn more about AVA, visit AVA: Advanced Vehicle Assistant.

So, what do you do when you need to understand a product or piece of technology better?

Do you look things up when there's a problem? Put in a call to phone support? Or do you just wing it, fiddle around, and hope for the best?

What is product information?

In fact, it's everything from the back of a medicine packet to the diagnostic platforms used in the service bay of your authorized dealer, from the manual in your glovebox to the unofficial explainer video you just watched on YouTube.

Today, we hit the streets to find out what consumers prefer and what frustrates them about their product information.

More resources:

For more information, visit tweddle.com

Field service is a cost center, right? You're battling downtime, handling logistics, managing warranty repairs, and that can be expensive.

But does it have to be that way?

We attended one of the world's largest field service events to find out: How can we turn field service from a cost center into a consistent and reliable profit center?

Part Two of our report from Field Service Europe.

Featuring on-the-floor interviews with attendees from Lena and Timefold, as well as a discussion with Tweddle Group Chief Business Development Officer Claude Vanbeveren.

More resources:

For more information, visit tweddle.com