Episodes

  • 9. The Struggle of Prioritizing Self-Care as a Busy Entrepreneur

    9. The Struggle of Prioritizing Self-Care as a Busy Entrepreneur
    Apr 9 2024
    In this episode of Inside an Entrepreneur's Lab, Chanaye Jackson discusses the challenges of prioritizing movement, food, and sleep as a busy entrepreneur and knowledge worker.
    When you struggle with prioritizing movement, food, and sleep. As many of us do, Chanaye spends most of her day sitting and thinking, often neglecting to eat, drink water, or take breaks. She acknowledges the health risks of prolonged sitting and thinks about the effectiveness of a stand-up desk. Chanaye seeks advice and is curious about how other business owners prioritize their health amidst their busy schedules.

    Key Quotes
    • They are hiring me for my brain that requires me to do more sitting, thinking, not moving.

    Follow Chanaye and Learn More About the Podcast
    Learn more about the Inside an Entrepreneur’s Lab podcast at insideanentrepreneurslab.com
    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson

    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    3 mins
  • 8. Conquering the Never-Ending To-Do List

    8. Conquering the Never-Ending To-Do List
    Apr 2 2024
    Chanaye Jackson discusses the challenges of managing a long to-do list and prioritizing tasks in her business.

    Chanaye Jackson shares her frustrations with her lengthy to-do list and discusses her approach to prioritizing tasks in this episode of Inside an Entrepreneur's Lab. She emphasizes the importance of focusing on revenue-generating activities and identifies three presentations as key tasks that contribute to generating income. Shanae also acknowledges the difficulty of balancing immediate priorities with long-term goals and offers a roadmap for managing a to-do list effectively.

    Key Quotes
    • I don't know about you, but these to-do lists are ridiculous.
    • I've been focusing on what will lead me faster to revenue-generating activities.
    Follow Chanaye and Learn More About the Podcast
    Learn more about the Inside an Entrepreneur’s Lab podcast at insideanentrepreneurslab.com
    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson

    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    6 mins
  • 7. Navigating Frustrations as an Entrepreneur

    7. Navigating Frustrations as an Entrepreneur
    Mar 27 2024
    Chanaye Jackson discusses her frustration with not tracking her monthly metrics and her plan to address it.

    In this episode of Inside an Entrepreneur's Lab, she explains the importance of understanding her business performance and efforts through metrics. Chanaye shares her plan to reinforce dedicated time for tracking and using a template to make things easier. She acknowledges the need to give herself grace and understanding for the missed data due to personal and professional commitments. These unfocused periods can lead to a slowing in business on occasion.


    Key Quotes
    • What am I going to do about it? One is that I'm going to reinforce those two days that I close my calendar so that I can do the back end of my business.
    • Being polite and kind to myself and giving myself quite a bit of grace, knowing that I'm a busy business owner who has both a work life and a personal life.

    Follow Chanaye and Learn More About the Podcast
    Learn more about the Inside an Entrepreneur’s Lab podcast at insideanentrepreneurslab.com
    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson


    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    6 mins
  • 6. Long-term Strategies for Client Attraction

    6. Long-term Strategies for Client Attraction
    Mar 13 2024
    In this episode of Inside an Entrepreneur's Lab, Chanaye Jackson shares her approach to attracting clients through long-term relationship-building strategies, such as SEO keyword research, blog writing, and podcast episodes. She discusses the frustrations and limitations she faces with her current blog hosting platform, but remains determined to provide valuable content and establish herself as an authority in her field.
    • She targets keywords and creates content to attract clients at different stages of their journey.
    • She repurposes podcast descriptions into blog posts and adds audio and video players for convenience.
    • She aims to provide valuable context and authority through internal and external links.
    • She is manually creating a planning document to help her write future podcast blog posts.
    • She uses AI to assist with writing blog posts while maintaining her brand and brand voice.
    Key Quotes
    • The goal [for SEO] is to be a long-term way of attracting clients.
    • These are long-term relationship builders that I hope will draw people to me.
    Mentions
    • Leadpages
    • SEO research tool- Tubebuddy

    Follow Chanaye and Learn More About the Podcast
    Learn more about the Inside an Entrepreneur’s Lab podcast at insideanentrepreneurslab.com
    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson

    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    8 mins
  • 5. Mastering the Art of Follow-Up in Business

    5. Mastering the Art of Follow-Up in Business
    Mar 6 2024
    Today on Inside an Entrepreneur's Lab, Chanaye Jackson discusses the importance of follow-up and staying in touch with potential clients, affiliates, and collaborators.

    She emphasizes the significance of follow-up in maintaining relationships with potential clients, affiliates, and collaborators. She shares her strategy of sending reengaging emails to reconnect with contacts and scheduling recurring emails to stay in touch regularly. Additionally, she considers incorporating phone calls for potential clients and highlights the goal of staying top of mind and creating opportunities through effective outreach.

    Chanaye meets a large number of people each week and wants to ensure they remember her and her services. The goal is to stay connected, share updates, and create opportunities.

    Key Quotes
    • Follow-up is basically just another communication for folks to keep you at top of mind.
    • Hopefully, with all this outreach and all the goals in here, I can add an opportunity.

    Follow Chanaye and Learn More About the Podcast
    Learn more about the Inside an Entrepreneur’s Lab podcast at insideanentrepreneurslab.com
    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson

    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    8 mins
  • 4. How to Professionally Redirect Business Conversations and Stay True to Your Point

    4. How to Professionally Redirect Business Conversations and Stay True to Your Point
    Feb 28 2024
    This week on Inside an Entrepreneur's Lab, Chanaye Jackson discusses her experience of dealing with individuals who hijack a social media post and provides insights on professionally redirecting conversations.

    Chanaye shares her frustration with individuals who hijacked her social media post, and while receiving many helpful responses, two women critiqued her request without understanding the context. Initially tempted to engage in a public argument, she instead chose to send them a direct message expressing her disappointment.

    Although she admits her response may have been perceived as petty, she stands by her decision to protect her boundaries and maintain professional communication. The main takeaway is that it is important to redirect conversations politely and assertively when they deviate from the intended purpose - this goes for any employee, vendor, customer/client, or contractor.

    Key Quotes
    Professionally, politely, and courteously, telling somebody to kick rocks is totally fine.

    Follow Chanaye and Learn More About the Podcast
    Learn more about the Inside an Entrepreneur’s Lab podcast at insideanentrepreneurslab.com

    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson

    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    10 mins
  • 3. How Tracking My Progress Transforms My Business Decisions

    3. How Tracking My Progress Transforms My Business Decisions
    Feb 21 2024
    In this episode of Inside an Entrepreneur's Lab, Chanaye Jackson discusses the metrics she tracks weekly, monthly, and quarterly to measure the success of her business and make strategic decisions. Chanaye emphasizes the importance of regularly reviewing these metrics to make informed business decisions and adjust specific strategies as needed.

    Chanaye mentions multiple weekly metrics that then trickle into the monthly metrics and finally the quarterly metrics that culminate into a multi-day CEO retreat, which allows for a comprehensive review of the past three months and planning for the future quarter.

    Key Quotes
    • I've needed to be strategic in ways that I'm hearkening back to my corporate life.

    Follow Chanaye and Learn More About the Podcast
    Learn more about the Inside an Entrepreneur’s Lab podcast at insideanentrepreneurslab.com
    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson

    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    24 mins
  • 2. Doing It Afraid: Overcoming Fear and Becoming Visible

    2. Doing It Afraid: Overcoming Fear and Becoming Visible
    Feb 14 2024
    Chanaye Jackson shares her fears and excitement about transitioning from a business owner with a partner to a solo entrepreneur in a different industry.

    In this episode of Inside an Entrepreneur's Lab, Chanaye Jackson opens up about her journey from being a business owner with a partner in the equipment industry to becoming a solo entrepreneur in consulting and contracting. She discusses her fears of visibility and stepping out of her comfort zone, but also expresses excitement for the transition and the opportunity to challenge herself. She wants to be a thought leader and shake up the traditional way of doing business.


    Key Quotes
    • I have to admit, I'm afraid. I'm scared. The biggest part of my fear is actually visibility.
    • My big goal is to stay out of corporate for as long as I possibly can, which means that I'm going to have to be visible, that my goal needs to be a thought leader, that I should be shaking up the way that business is run.
    • I have a set of skills, unique skills that I bring to my clients that really propel them forward. But that's why it's scary.
    • It's okay if you have a fear of being visible, and I often will quote my mother, "Sometimes you have to do it afraid."
    • I'm doing something that's really big and really fear-inducing.

    Follow Chanaye and Learn More About the Podcast
    Learn more about the podcast at insideanentrepreneurslab.com
    Follow Chanaye on LinkedIn at linkedin.com/in/chanayejackson

    ***This podcast is sponsored by Swan Town Creative Systems - swantowncreative.com***
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    6 mins