It's No Fluke cover art

It's No Fluke

It's No Fluke

Written by: Shorty Awards
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AJR’s Adam Met, Million Dollar Listing’s Ryan Serhant, Community’s Yvette Nicole Brown, and brands such as Fanatics, Adobe, Shoprite, Comic Relief all have one thing in common - It’s No Fluke they found success. We explore the big ideas, the ups and downs in creative work and life, the inner workings of storytelling through thought-provoking and culturally relevant conversations with the most prominent and diverse voices, from creators to brands and the greatest minds of our time. Episodes drop each Tuesday morning. Stay tuned!Shorty Awards Economics Marketing Marketing & Sales
Episodes
  • E469 Sara Mengesha: Launchpad Asks Can You Build a Business in 14 Days?
    Oct 16 2026

    Sara Mengesha is a community strategist and cultural architect with 15+ years of experience at the intersection of culture, entertainment, technology, and entrepreneurship.

    Across four continents, she has helped produce and shape more than 10,000 live experiences, from intimate concerts and festivals to global creator communities. Her work spans organizations including Sofar Sounds, Lighthouse, and Creator Now/vidIQ, as well as projects involving artists and creators such as Billie Eilish and Morgan Jay.

    As Head of Community & Culture at Stan, Sara leads efforts to turn audiences into active communities, creating spaces where creators and entrepreneurs can connect, collaborate, and build sustainable businesses.

    Her philosophy is simple: Community isn’t an outcome. It’s a decision. It takes intention to bring people together and purpose to make those connections matter.




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    31 mins
  • E468 Mikhail Naliukhin: What Happens When Everyone Has a Production Studio?
    Oct 16 2026

    Mikhail Naliukhin is the Global Director of inlab, inDrive’s in-house creative agency. He leads a global multidisciplinary team working across creative strategy, campaigns, design, production, localization, digital and emerging technologies.

    Under his leadership, inlab has evolved from an internal production function into a global creative partner supporting one of the world’s fastest-growing technology companies across diverse markets and cultures. His focus is on building creative systems that combine strong human judgment, local relevance and new technology and using AI not to replace talent, but to help people work faster, expand their capabilities and create greater impact


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    26 mins
  • E467 Abbey Fish: Who Really Owns the Recipe for Success?
    Oct 15 2026

    Abbey Fish is the founder and CEO of Tastemaker, a leading community and conference for food creators, brands, and industry leaders navigating the rapidly evolving creator economy. With more than 17 years of experience in digital media and the creator space, Abbey works at the intersection of creators, commerce, technology, and culture. She is also a sociology researcher studying power, legitimacy, and platform capitalism in the creator economy and advises companies and industry organizations on the future of creator-led media and commerce.

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    34 mins
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