What does financial planning really mean, and where did JPA all begin?

In Episode 1 of JPA Train Your Wealth, we go right back to the start with founder Chris Homer to uncover the story behind JPA Financial Planning. This is not just about money. It is about family, purpose, freedom and building a business that genuinely helps people live better lives.

From a simple idea during pregnancy to a thriving financial planning firm, Chris shares the personal journey behind the JPA name, how JP Admin was born, and how the business evolved into a fully integrated financial planning service. What started as a way to give his wife the choice to stay at home with their newborn quickly grew into something much bigger than either of them expected.

This episode explores:

• The real meaning behind the JPA name and its family roots
• How COVID accelerated business growth and changed everything
• Why financial planning should be accessible to everyone, not just the wealthy
• The importance of understanding your “why” when it comes to money
• A fresh, honest and human approach to financial advice

You will also hear why JPA Financial Planning focuses on holistic financial planning, looking at your full financial picture rather than just one product or service. Whether it is pensions, mortgages, investments or simply getting more control over your finances today, this episode sets the foundation for everything to come in the series.

If you have ever felt unsure about financial advice, thought it was not for you, or simply did not know where to start, this episode is the perfect introduction.

About JPA Financial Planning:
JPA Financial Planning provides clear, honest and personalised financial advice for individuals, families and business owners across the UK. Their approach is built around understanding your goals, your lifestyle and your future plans, helping you create a strategy that works for you now and in the years ahead.

Contact JPA Financial Planning:
Website: https://www.jpafinancialplanning.co.uk
Email: info@jpafinancialplanning.co.uk
Phone: 01793 238200

Production Credit:
This podcast is a Visual PR Productions production.

Visual PR Productions specialises in helping businesses grow their brand through professional video, podcasting and content creation. From concept to delivery, we create engaging, authentic content that connects with your audience and drives real results.

Find out more at: www.visual-pr.co.uk

Subscribe for more episodes of JPA Train Your Wealth as we explore real financial conversations, expert insights and practical guidance to help you take control of your future.

Disclaimer:

Your home may be repossessed if you do not keep up with repayments on your mortgage.

The value of an investment with St James's Place will be directly linked to the performance of the funds you select, and the value can therefore go down as well as up. You may get back less than you invested.

JPA Financial Planning Ltd is an Appointed Representative of and represents only St James's Place Wealth Management Plc (which is authorised and regulated by the Financial Conduct Authority) for the purpose of advertising solely on the Group's website at wwww.sjp.co.uk/products.
SJP Approved 31/03/2026