What happens when the services we depend on keep getting worse, more expensive, and harder to leave?
In this episode of Juan Around Elsewhere, I talk with an artificial intelligence about enshittification, the gradual deterioration of digital platforms, and whether it reveals something deeper about modern capitalism.
We begin with a familiar frustration: software updates that once promised improvements now seem more likely to remove features, introduce advertisements, or demand additional payments.
From Couchsurfing and Amazon Prime to Netflix, PlayStation, and Mexico's Oxxo convenience stores, we explore a troubling pattern: companies can attract customers through convenience and competitive prices, only to become increasingly difficult to replace.
But the conversation moves beyond individual companies.
What happens when ownership gives way to subscriptions? When accessing a service becomes more practical than owning the product? When competitors offer different brands but essentially the same restrictions?
We discuss Milton Friedman's influence on shareholder-focused capitalism, the economic incentives behind customer dependency, and whether what some call "late-stage capitalism" is actually a sign of decline or simply another transformation of the system.
Then we turn to artificial intelligence.
Unlike social media, which competes primarily for our attention, AI could increasingly influence our decisions. What happens if the technology we rely on for productivity becomes another system designed to maximize our dependency?
The conversation eventually arrives at a more uncomfortable question: if we recognize that our choices are increasingly constrained, but cannot realistically escape the systems shaping them, are we still choosing freely?
And perhaps most importantly, what happens when awareness of the problem doesn't give us the power to change it?
This is an unscripted conversation between me, journalist Juan Carlos Gómez, and an artificial intelligence. The AI can make mistakes, and its responses are part of the exploration, not evidence or expert testimony.
No final answers. Just new ways of seeing reality.