• Being Visible in AI Adaptation with Jimi Gibson, VP Brand Communication
    May 6 2026

    In this episode, Jimi Gibson, Vice President of Brand Communication and author, dives deep into how AI is transforming the landscape of personal and business visibility. Whether you're an entrepreneur, employee, or business owner, learn how to leverage AI, build your personal brand, and stand out in a crowded digital world.Key Topics:

    • The importance of personal branding in the AI era and the shift from logos to people
    • Recent findings from a study of 400 US businesses on visibility and AI categorization
    • How AI platforms like Google and large language models are changing search behavior
    • Tactical steps to increase your visibility through niche focusing and unique value propositions
    • The role of LinkedIn, YouTube, Reddit, and other platforms in building organic presence
    • The significance of having an opinion, emotion, and human touch in AI-driven content
    • Practical AI tools like Claude, Perplexity, and Co-Pilot for marketing and content creation
    • Legal and strategic considerations for employees building personal brands alongside corporate roles
    • How internal entrepreneurs within organizations can add value and increase their worth
    • Tips for managing content and visibility without turning into an influencer

    Timestamps:00:00 - Introduction: The importance of visibility in the AI age
    00:35 - Jimi Gibson's background and expertise
    01:15 - The shift from logos to people in the AI landscape
    02:43 - The study of 400 US businesses: visibility and AI categorization
    03:36 - Why personal branding is now critical for business success
    05:05 - How Google's zero-click searches and AI overviews impact visibility
    06:09 - The decreasing organic search traffic and the need to show up in AI models
    07:47 - Financial impacts of invisibility for small and medium businesses
    08:04 - Why building your personal brand connected to your business is essential
    09:02 - Clarifying misconceptions: AI values people over logos
    10:22 - Using large language models to research customer intent and convert at higher rates
    11:19 - Being intentional about local and niche strategies to stand out
    13:12 - Pitfalls of homogenized AI content and how to differentiate yourself
    14:57 - Developing a unique point of view and emotional tone in content
    16:17 - Human touch and storytelling in AI content creation
    17:12 - Engaging in platforms like Reddit and LinkedIn for visibility
    18:28 - The power of consistent activity on LinkedIn and YouTube
    20:01 - Managing corporate employment and personal branding ethically and strategically
    21:32 - The role of internal entrepreneurs and how they add value to organizations
    23:02 - Steps to understand business mechanics and improve your internal leverage
    27:20 - Top AI tools for business owners and marketers
    29:23 - Tips for using AI tools effectively and creating organic sales funnels
    30:28 - Embracing AI as a co-worker to enhance productivity
    32:02 - Connecting with Jimi Gibson


    Jimi Gibson:Note: Stay consistent, authentic, and strategic with your visibility efforts. Use AI tools as an extension of your human creativity, not a replacement.


    https://www.linkedin.com/in/jimi-gibson/
    https://thriveagency.com/
    https://www.jimigibson.com/book

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    32 mins
  • The Hidden Forces Shaping Your Reality: Deborah Yager's Insights
    Apr 29 2026

    In this episode, Deborah Yager shares her inspiring journey from rock bottom to transforming her life through subconscious mind work, neuro-linguistic programming, and past life regression. Discover how inner work, understanding your subconscious, and epigenetics can unlock your true potential and create lasting change.



    keywords


    subconscious mind, inner work, past life regression, neuro-linguistic programming, epigenetics, personal transformation, healing trauma, spiritual growth, mindset, self-empowerment






    Chapters


    00:00 Introduction to Mindset Alchemy

    01:05 Deborah's Journey from Rock Bottom

    04:00 Transforming Trauma into Empowerment

    04:55 The Impact of Learning Disabilities

    10:10 Reframing Education and Learning Styles

    14:11 The Paradox of Societal Control

    16:01 Past Lives and Spiritual Growth

    21:14 The Age of Aquarius and Collective Awakening

    22:46 Awakening Conversations

    26:36 The Power of Love and Compassion

    28:52 Understanding Epigenetics and Ancestral Trauma

    30:42 Emotional Roots of Physical Ailments

    32:58 Integrating Inner Parts for Healing

    37:19 The Role of Shame and Fear in Our Lives

    40:43 Connecting with Self-Discovery and Service


    Get to know Deb here: https://yagertraining.com/meetdeb/.
    And explore their work at https://yourtruealchemy.com



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    44 mins
  • Intellectual Property & AI with Maeve Ferguson
    Apr 22 2026

    Maeve Ferguson is the founder of Maeve Ferguson Consulting and the creator of The Data Funnel, a proprietary infrastructure that turns expert intellectual property into first-party behavioural data, the one asset AI cannot replicate. A former Ernst & Young and private equity leader with an MSc in Management and Corporate Governance, she builds diagnostic data systems for Harvard professors, #1 New York Times bestselling authors, and nine-figure thought leaders. Her work sits at the intersection of human expertise and data architecture, proving that in the age of AI, proprietary data is the last moat.

    https://www.maevefergusonconsulting.com/

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    26 mins
  • Harnessing Your Intuition with Mikaela Wallet
    Apr 15 2026

    In the realm of personal development, intuition often gets overlooked. Yet, it plays a crucial role in guiding us toward our true selves and desires. On this episode, we’re diving into a conversation with Mikaela Wallet, an intuitive mentor who has helped countless women navigate their paths through the power of intuition. You’ll learn practical ways to harness your intuition, why it’s essential for personal growth, and how you can transform your reality.

    https://mikaelawallet.com/

    Check out Mikaela's Money Method:

    https://courses.mikaelaryanfilar.com/moneymethod

    Instagram @mikaelawallet

    Tiktok: @mikaelawallet_


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    31 mins
  • Lessons from a Law Firm Strategist with Gary Mitchell, CEO of Ontrac
    Apr 8 2026

    In this episode, Gary Mitchell shares his journey from politics and entrepreneurship to becoming a top legal industry coach and author. He discusses the importance of mindset, building teams, and lifelong learning, offering practical insights for lawyers, entrepreneurs, and anyone striving for balance and growth.


    • Learn more about OnTrac Coach: https://ontraccoach.com

    • Connect with Gary Mitchell on LinkedIn: https://www.linkedin.com/in/garyemitchell

    • Follow OnTrac Coach on LinkedIn: https://www.linkedin.com/company/ontrac-coach

    • Book a Coaching/Strategy Session: https://calendly.com/ontraccoach/coaching



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    33 mins
  • Embracing AI's Role in Creativity with Victor Varnado, CEO or Supreme Robot
    Apr 1 2026

    In this episode, Victor Vernado shares his inspiring journey as a neurodivergent artist, comedian, and AI entrepreneur. He discusses his perspectives on the evolving nature of work, AI's role in creativity, and strategies for achieving financial independence


    • Supreme Robot – Creative software platform supporting artists and content creators
    • Magic Book of Fire Writing Coach – AI-powered tool for writing books and scripts
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    27 mins
  • The Advantage of Challenger Marketing with John Gumas, CEO of the Commit Agency
    Mar 25 2026

    In this conversation, John Gumas, president of Commit Agency, discusses the concept of Challenger Marketing, emphasizing the importance of understanding customer needs and the evolution of marketing strategies. He outlines the five steps of Challenger Brand Marketing and highlights the significance of authentic connections with customers. Gumas provides valuable advice for new entrepreneurs on how to effectively market their businesses and the necessity of a clean slate approach to understanding customer insights.



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    28 mins
  • The Crucial Role of Marketing to Success with Rich Smith
    Mar 18 2026

    In this episode, Ella interviews Rich Smith, founder of Growth Studio, discussing essential marketing trends and strategies for business growth. Rich shares his extensive experience as a chief marketing officer and emphasizes the importance of marketing in every aspect of a business. He highlights common mistakes entrepreneurs make, the role of AI in enhancing business efficiency, and the significance of a strong go-to-market strategy. Rich also reflects on lessons learned from the financial crisis and the impact of behavioral health businesses, providing valuable insights for entrepreneurs looking to succeed in today's market.


    Connect with Rich: https://www.linkedin.com/in/smithlink/

    or go to https://www.growthstudio.com/


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    28 mins