• The Easy Way to Record and Share Videos - with Kaya Ismail
    Nov 26 2020
    I’m joined today by a man who’s been writing about enterprise software since 2012, for various publications including Shopify and CMSWire. He’s the founder of a boutique content strategy agency for business software vendors called Wordify. Welcome to Martech Stacked, Kaya Ismail. Here are the top tools in Kaya’s current martech stack: MailerLite: Create advanced email marketing campaigns with features like automation, landing pages and surveys. Get free access to premium features with a 14-day trial! Loom: Record and share video messages of your screen, cam, or both. Faster than typing an email or meeting live. Free to use on Mac, Windows, Chrome, and iOS.
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    31 mins
  • The Live Video Production Suite That Professionalizes Your Livestreams - with Darryl Praill
    Nov 19 2020
    I’m joined today by a man who describes himself by saying... - he’s an aggressive B2B SaaS revenue machine, - he manages a budget better than a miser - and he’s not afraid of making hard decisions. He’s the host of Inside Inside Sales and the Chief Revenue Officer at VanillaSoft - welcome to Martech Stacked, Darryl Praill. Here are the 3 top tools in Darryl’s current martech stack: #1: https://terminus.com/ (Terminus) Leading Account Based Marketing Platform - B2B marketers use Terminus to transform their organizations into full-funnel revenue generators. #2: https://www.vmix.com/ (vMix) The vMix Software Video Mixer and Switcher is the complete live video production software solution. For more information, visit vMix online today. #3: https://www.hubspot.com/ (HubSpot) HubSpot offers a complete CRM platform with all the tools and integrations you need to grow better — whether you want to increase leads, accelerate sales, streamline customer service, or build a powerful website.
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    40 mins
  • The Collaboration Whiteboard For Distributed Teams For Your Next Event - with Aleksandra Panyuhina
    Nov 12 2020
    I’m joined today by a lady who’s passionate about events, and inspired by marketing. She’s the former Head of Event Marketing for SEMrush and a current SaaS event marketer and Head of Event Marketing for Userlane - welcome to Martech Stacked, Aleksandra Panyuhina. Here are the 3 top tools in Aleksandra’s current martech stack: #1: https://gsuite.google.com/marketplace/app/yet_another_mail_merge_yamm/52669349336 (Yet Another Mail Merge) The best and easiest mail merge tool for Gmail. Send mass emails with high deliverability directly from Google Sheets and Gmail. #2: https://miro.com/ (Miro) Scalable, secure, cross-device and enterprise-ready team collaboration whiteboard for distributed teams. #3: https://www.semrush.com/ (SEMrush) SEMrush offers solutions for SEO, PPC, content, social media and competitive research. Trusted by over 6000000 marketers worldwide.
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    39 mins
  • Why Selecting A Lesser-Known Martech Tool Could Be A Better Option - with Vic Miller
    Nov 5 2020
    I’m joined today by a lady who was previously Managing Director at B2B agency, Man Bites Dog - working with brands such as Google, KPMG and Castrol. Nowadays she’s VP of Global Comms and Content at digital consumer intelligence company Brandwatch - welcome to Martech Stacked, Vic Miller. Here are the 3 top tools in Vic’s current martech stack: #1: Brandwatch Brandwatch brings structure and meaning to the voices of billions of people, so you can make decisions that truly fit with consumer and buyer needs. #2: Pi Datametrics An award-winning global search solution, enabling users to boost online market visibility, make cost savings and drive sales globally. #3: Drift Bring your go-to-market teams together to deliver personalized customer experiences in real time – so you can increase your revenue, shorten your sales cycles, and strengthen your brand.
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    30 mins
  • The Digital Market Intelligence Platform That Has No Real Competitors - with Oren Greenberg
    Oct 29 2020
    I’m joined today by a non-executive director & advisor with 17 years of hands-on experience in digital marketing. He’s been featured in The Telegraph, Econsultancy, and Social Media Examiner - and is the Founder of Kurve, a London-based modular growth marketing consultancy agency serving Footsie 250s and scale-ups. Welcome to Martech Stacked, Oren Greenberg. Here are the 3 top tools in Oren’s current martech stack: #1: SimilarWeb Compare any website traffic statistics & analytics with SimilarWeb's digital market intelligence platform. Grow your market share and increase website traffic. #2: Ahrefs You don't have to be an SEO pro to rank higher and get more traffic. Join Ahrefs – we're a powerful but easy to learn SEO toolset with a passionate community. #3: Autopilot HQ Capture new leads from your website, app or blog and then nurture them with personalized messages. Automate repetitive tasks like educating new subscribers, assigning leads, booking appointments and following up sales leads.
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    32 mins
  • The livestreaming production suite that can also *edit* your videos - with Brandon Olson from AWeber
    Oct 22 2020
    I’m joined today by a man with more than 15 years of experience in a variety of communications disciplines - including PR, social media and email. He’s currently the head of PR and social media at AWeber, a leading email marketing and automation platform that’s helped over 1 million small businesses, entrepreneurs and online creators connect with their audiences and build profitable businesses. Welcome, Brandon Olson. Here are the 3 top tools in Brandon’s current martech stack: #1: AWeber Powerfully-simple email marketing designed to help your small business grow. #2: StreamYard Engage your Facebook, or YouTube, Live audience with interviews and shows; all the tools you need for professional shows right in your browser. #3: Ecamm Live The all-in-one livestreaming production platform for Mac.
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    37 mins
  • How to use this SEO tool to improve your sales pitches - with Chris Green
    Oct 15 2020
    I’m joined today by a creative and lateral thinker with an analytical mind. He’s a SISTRIX Certified Trainer, an OnCrawl Ambassador and the Head of Marketing Innovation at Footprint Digital - welcome to Martech Stacked - Chris Green. Here are the 3 top tools in Chris’s current martech stack: #1: SISTRIX Visibility index, competition and opportunity analysis and historical data through professional-focused modules aimed at SEOs and digital market analysts. #2: OnCrawl Made for technical SEO and data science experts, OnCrawl Labs provides a portfolio of algorithms to address strategic SEO issues and work on R&D projects. #3: ActiveCampaign ActiveCampaign gives you the email marketing, marketing automation, and CRM tools you need to create incredible customer experiences.
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    40 mins
  • The Martech Tool That Picks up all the Data you need and Brings it to your Favorite Platform - with Edward Ford
    Oct 8 2020
    I’m joined today by a Helsinki-based growth marketer who specialises in scaling up B2Bs & SaaS marketing. He’s Host of The Growth Hub Podcast and Marketing Director at Supermetrics. Welcome to Martech Stacked, Edward Ford. Here are the 3 top tools in Edward’s current martech stack: #1: https://supermetrics.com/ (Supermetrics) Supermetrics picks up all the marketing data you need and brings it to your favorite reporting, analytics, or storage platform — whether that’s a spreadsheet, a data visualization tool, or a marketing data warehouse. #2: https://exponea.com/ (Exponea) From customer data to marketing magic Exponea infuses the customer experience with limitless relevance, personalization, and value — and we do it crazy-fast. Exponea in Action. #3: https://www.semrush.com/ (SEMrush) SEMrush offers solutions for SEO, PPC, content, social media and competitive research. Trusted by over 6000000 marketers worldwide.
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    39 mins