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Natural Born Coaches

Natural Born Coaches

Written by: Marc Mawhinney
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About this listen

 Marc Mawhinney has been in the trenches helping coaches build successful businesses since 2014! With almost 1000 episodes of Natural Born Coaches released he delivers straight-talk strategies on getting more clients, mindset, and growing a coaching practice that actually lasts! Economics Leadership Management & Leadership Marketing Marketing & Sales
Episodes
  • Episode #972: Peter Lloyd-Lister: Using Skool Auctions to Generate Massive Revenue!

    Episode #972: Peter Lloyd-Lister: Using Skool Auctions to Generate Massive Revenue!
    May 4 2026
    For coaches looking for a fresh way to inject a burst of revenue into their businesses without the fatigue of a traditional launch, this episode dives into a unique strategy: Skool auctions. Joining Marc today is Peter Lloyd-Lister, who helps coaches run high-energy auctions inside Skool communities. This isn't the fast-talking, old-school variety though - it's a strategic, online process that turns a simple community into a revenue-generating machine! In this episode, Peter explains how he's helped coaches generate 6-figure results with Skool groups of fewer than 200 members, and why the direct messaging power of Skool makes it the ultimate platform for this model compared to traditional Facebook groups. The conversation also covers a zero-risk way to bring an auctioneer onto a coaching team and provides a behind-the-scenes look at the auction Peter and Marc are running together inside the brand-new Secret Coach Club. If you're ready to stop shouting into the social media void and start using a strategy that gets people raising their hands and their bids, Peter shares exactly how to get the ball rolling! What You'll Hear In This Episode: A high-level breakdown of how a Skool auction works and the psychological importance of starting bids at just $1. The technical setup and cost of Skool, and why it's arguably the most user-friendly community platform for coaches today. Finding the "Goldilocks" zone for auction frequency and how long you should wait between events to avoid audience fatigue. Why your auction prize doesn't have to be your core offer and how to use the backend to sell your high-ticket programs. The reasons that the strongest auctions are built on community value and the dangers of treating your group as a ghost town between events. Real-world case studies from Peter of Skool auctions generating 6-figure revenue with groups as small as 180 members. Why Peter follows a 43-step checklist to maximize revenue and how to leverage an auctioneer with zero upfront risk. A sneak peek inside the brand-new Secret Coach Club and how to watch the auction process unfold in real-time. LINKS: 20% Off 24-Hour Skool Auctions Service (For Natural Born Coaches Listeners) https://tally.so/r/1A2krp The Brand-New Secret Coach Club Is Coming May 13th - Get Access Here! http://www.secretcoachclub.com Need help launching a podcast or editing your current show? This podcast is proudly sponsored, edited and produced by PodAssist. Visit their website below for more info! http://www.podassist.com Book a no-obligation 1:1 strategy call with Marc for your coaching business: http://www.chatwithmarcm.com If you'd like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here! http://www.nbcprogram.com Join The Coaching Jungle Facebook Group! http://www.thecoachingjungle.com Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients! http://www.myjunglevip.com Grow your business with The Coaching Jungle Mastermind! http://www.coachingjunglemastermind.com If you have a product or service that helps coaches, and you'd like to get it in front of 100,000 of them: http://www.jvwithmarc.com
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    20 mins
  • Episode #971: Danno Hanfling: Why Webinars AREN'T Dead and How to Build an Infinite Sales Pipeline With Them

    Episode #971: Danno Hanfling: Why Webinars AREN'T Dead and How to Build an Infinite Sales Pipeline With Them
    Apr 27 2026

    While many online marketers claim that webinars are dead, today's guest is proving they are more effective than ever, provided you stop treating them like a "pitch fest!" Today, Marc is joined by Danno Hanfling, a systems architect and community-building expert who has spent 15 years helping businesses scale through a sophisticated, synchronized approach to lead generation and sales.

    This conversation offers a clear path for shifting beliefs, mastering the transition from teaching to invitation, and turning a single presentation into a consistent, high-converting sales pipeline without the need for high-pressure tactics or rigid slide decks!

    What You'll Hear In This Episode:

    • How the modern webinar is evolving into a powerful tool for shifting beliefs and guiding potential clients on a transformational journey.

    • A look at the three-act strategy for finding your ideal client and building deep trust before the webinar even begins.

    • Why Danno avoids standard replays and the way he uses activation videos to create a gallery of action-takers.

    • The "Omni-channel" approach and what you can do to synchronize your marketing platforms into a seamless symphony that avoids redundancy.

    • Danno's insights on mastering the transition from teaching to the "call to action" and offering participants an invitation to work together.

    LINKS:

    Danno's Fan Page (Use #NBC)!

    Need help launching a podcast or editing your current show? This podcast is proudly sponsored, edited and produced by PodAssist. Visit their website below for more info!

    http://www.podassist.com

    Book a no-obligation 1:1 strategy call with Marc for your coaching business:

    http://www.chatwithmarcm.com

    If you'd like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here!

    http://www.nbcprogram.com


    Join The Coaching Jungle Facebook Group!

    http://www.thecoachingjungle.com

    Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients!

    http://www.myjunglevip.com

    Grow your business with The Coaching Jungle Mastermind!

    http://www.coachingjunglemastermind.com

    If you have a product or service that helps coaches, and you'd like to get it in front of 100,000 of them:

    http://www.jvwithmarc.com
    Show More Show Less
    23 mins
  • Episode #970: Bryce Hoffman: Using the Red Team Strategy to Stress-Test Your Coaching Business

    Episode #970: Bryce Hoffman: Using the Red Team Strategy to Stress-Test Your Coaching Business
    Apr 20 2026
    In nearly a thousand episodes of Natural Born Coaches, a topic like this has never been tackled! Today, Marc is joined by Bryce Hoffman, the founder of Red Team Thinking and a former business journalist who has spent decades looking inside the world's most successful organizations, as he dives into the concept of Red Teaming, a methodology originally developed by military and intelligence agencies to stress-test strategies and navigate extreme uncertainty. In a world that feels increasingly volatile, complex, and disrupted by AI, the old way of doing things isn't just a choice; it's a liability. Bryce breaks down how coaches can use these tools to help leaders challenge their own assumptions, identify unseen threats, and surface missed opportunities that others are walking right past, plus much more. Bryce is hosting a Red Team Coaching Bootcamp next Monday, April 27th at 12 PM EST. Listeners will learn foundational tools like Think-Write-Share and the Six Strategic Questions to help clients navigate complexity with clarity, and you can claim your spots now at https://www.naturalborncoaches.com/redteamcoaching! What You'll Hear In This Episode: Defining the concept of red teaming within a business context and how deliberate challenge can actually strengthen an organization's strategy. A look at the massive shifts in the coaching industry over the last few years and the disruptive impact of a "VUCA world". How coaches can help leaders establish their unique value and build cognitive resilience in a market flooded with low-cost alternatives. The one critical limitation of AI and why this is important for coaches to understand. Practical steps for applying red team thinking to your own coaching business by focusing on the three Cs: Clarity, Capability, and Culture. A sneak peek at the upcoming Red Team Coaching Bootcamp and the two foundational tools that mine the hidden wisdom already existing within an organization. LINKS: Register for Bryce's Red Team Bootcamp (Happening Next Monday, April 27th, 2026)! Bryce's Website, Podcast & Book Red Team Thinking's Website Need help launching a podcast or editing your current show? This podcast is proudly sponsored, edited and produced by PodAssist. Visit their website below for more info! http://www.podassist.com Book a no-obligation 1:1 strategy call with Marc for your coaching business: http://www.chatwithmarcm.com If you'd like more coaching clients without sending cold messages or spending money on ads, the Natural Born Coach Program is for you. Get the details here! http://www.nbcprogram.com Join The Coaching Jungle Facebook Group! http://www.thecoachingjungle.com Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients! http://www.myjunglevip.com Grow your business with The Coaching Jungle Mastermind! http://www.coachingjunglemastermind.com If you have a product or service that helps coaches, and you'd like to get it in front of 100,000 of them: http://www.jvwithmarc.com
    Show More Show Less
    23 mins
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