Oct. 15, 2026 | Michigan Decides: Political Ads
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Oct. 15, 2026 | Michigan Decides: Political Ads
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In the third episode of our Michigan Decides shows about the 2026 elections, Stephen and guests discuss political ads - how and why they're made, how they've changed, and whether they're effective.
Jill Alper, who has done political consulting for nearly 40 years at the state and national level, talked about a number of ads in the current cycle, especially in the contested U.S. Senate race between Democrat Abdul El Sayed and Republican Mike Rogers.
Jason Cabel Roe, also a longtime political consultant, and Michal Traugott, a research professor at the Center for Political Studies at the University of Michigan, joined Stephen in studio to talk about the ads and talk with callers, who rang in from around the state.
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