In this episode, Jamie Knight interviews Josh Rogers, a top realtor from Jacksonville, who shares his innovative approach to real estate marketing through AI-generated content. Josh discusses the creation of his AI avatar for content generation, the importance of community engagement, and the balance between AI and authentic content. He also highlights the significance of YouTube and Facebook groups in lead generation and offers insights into building a successful real estate team. The conversation emphasizes the value of collaboration and support within the real estate community.

Local News ChatGPT Prompt: https://chatgpt.com/g/g-67e000fdf3f8819191812d78fdf9a055-local-news-script-generator

Hyper-Local Real Estate Content Assistant ChatGPT Prompt:

https://docs.google.com/document/d/1v1w0DT2Vp5lm31YJ1ebg6Yy1Z2Bj4HwERNQ9OsU34aU/edit?usp=sharing

Connect with Josh on Instagram: https://www.instagram.com/jaxwithjosh

Connect with Josh on Instagram: https://www.instagram.com/staugwithjosh

Connect with Josh on Instagram: https://www.instagram.com/joshtourshomes/

Connect with Josh & Kelly on Instagram: https://www.instagram.com/thejoshandkelly/

Connect with Josh on YouTube: https://www.youtube.com/@JoshRogersRealEstateFL

Connect with Jamie: www.Calendly.com/JamieKnight

Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS

Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS

How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN

Chapters

00:00 Introduction to the Podcast and Guest

02:12 The AI Content Revolution

06:46 Tactical Insights on Content Creation

10:56 The Balance of AI and Authentic Content

12:37 Lead Generation through AI and Social Media

14:26 YouTube as a Primary Lead Source

15:48 Engagement Strategies for YouTube

18:41 Building a Community through Facebook Groups

22:23 Nurturing Relationships with Micro Pop-Ups

24:31 Team Structure and Hiring Strategies

31:54 Transitioning from Solo Agent to Team Leader

39:06 Encouragement for Discouraged Agents

Keywords

real estate, AI content, social media, lead generation, YouTube, Facebook groups, team building, hiring strategies, community engagement, podcast, REAL Broker Louisiana, Real Broker Florida

In this episode, Jamie Knight interviews Russ Vegas, a Top Realtor from Baton Rouge, Louisiana. They discuss Russ's journey into real estate, his strategies for generating business, and the importance of maintaining relationships with past clients. Russ shares insights on effective scheduling, utilizing CRM systems, and the significance of building deep connections in a competitive market. The conversation emphasizes the need for agents to adapt to changing markets, leverage technology, and provide exceptional client experiences. Russ also offers encouragement to agents facing challenges as they prepare for the upcoming year. Slow Down to go fast!

Connect with Russ on Instagram: https://www.instagram.com/russ_vegas/

Connect with Jamie: www.Calendly.com/JamieKnight

Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS

Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS

How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN

Takeaways

Russ Vegas shares his journey from college to becoming a lead agent.

Generating business relies on three pillars: sphere of influence, past clients, and internet leads.

Speed to lead is crucial for converting internet leads effectively.

Maintaining contact with past clients involves thoughtful outreach and personalized touches.

A success schedule is vital for consistent lead generation and follow-up.

Using a CRM effectively can enhance client management and communication.

Building deep connections in a larger market requires a personal touch.

Client comfort and understanding are essential in the real estate process.

Leveraging technology and support staff can improve client experiences.

Agents should focus on the basics and find joy in their work to succeed.

Chapters

00:00 Introduction to the Podcast and Guest

00:59 Russ Vegas: Journey into Real Estate

03:05 Generating Business: The Three Pillars

06:01 Leveraging Internet Leads for Success

08:58 The Importance of a Success Schedule

12:00 Maintaining Client Relationships

14:51 Building a Successful Daily Routine

17:50 Creating a Personal Connection in Real Estate

20:46 The Value of Listening to Clients

23:57 Enhancing Client Experience with Technology

26:58 Advice for Agents Starting Fresh in 2026

Keywords

real estate, business growth, client engagement, success schedule, CRM, networking, Baton Rouge, agent tips, 2026 goals, technology in real estate, REAL Broker Louisiana, REAL Broker Lafayette

In this podcast episode, Jamie Knight interviews Roland Osage, a Bay Area Realtor and TikTok influencer, discussing his journey into real estate, the impact of social media on his business, and strategies for creating engaging video content. Roland shares insights on the Bay Area real estate market, the importance of unique home tours, and how he effectively schedules appointments for filming. He emphasizes the significance of consistency in content creation and the balance between social media outreach and traditional referrals. The conversation concludes with advice for struggling agents looking to reignite their passion and success in the industry.

Connect with Roland on Instagram: https://www.instagram.com/roland_osage

Connect with Roland on TikTok: https://www.instagram.com/roland_osage

Connect with Jamie: www.Calendly.com/JamieKnight

Follow The POD On Instagram: https://www.Instagram.com/REALSOUTHAGENTS

Follow The POD On YouTube: www.YouTube.com/@REALSOUTHAGENTS

How REAL Looks In Louisiana: https://youtu.be/x8N8qJB9ES8?si=EujYhrH6YDKVsPDN

Takeaways

Roland bought his first home at 19, which sparked his interest in real estate.

He started in real estate by shadowing a loan modifier who flipped houses.

TikTok became a key platform for Roland to showcase unique home tours.

Mid-form content on TikTok allows for more in-depth home tours.

Authenticity in video content is more engaging than polished productions.

Selecting interesting homes is crucial for attracting viewers.

Efficient scheduling of home tours maximizes content creation.

Consistency in posting is vital for maintaining audience engagement.

Understanding audience demographics helps tailor content effectively.

Balancing social media efforts with traditional referrals is essential for success.

Chapters

00:00 Introduction to Real Estate Journey

01:00 From Barber to Realtor: Roland's Backstory

03:07 Understanding the Bay Area Real Estate Market

04:51 Leveraging TikTok for Real Estate Marketing

08:42 Creating Engaging Mid-Form Content

10:59 The Art of Voiceovers in Home Tours

13:58 Selecting Homes for Video Content

16:43 Efficient Appointment Scheduling for Filming

19:04 Setting Goals for Video Production

19:10 Consistency in Content Creation

21:05 Adapting Video Styles Across Platforms

22:53 Emerging Features and Trends in Social Media

23:45 Understanding Audience Demographics

24:44 Lead Generation Strategies on Social Media

25:56 Streamlining Client Outreach and Engagement

27:19 Analyzing Lead Flow and Business Sources

28:30 The Importance of Referrals in Real Estate

30:51 Advice for Struggling Agents

32:50 The Power of Passion and Consistency

Keywords

real estate, TikTok, video marketing, Bay Area, home tours, social media, lead generation, realtor tips, audience engagement, real estate referrals, vertical home tours, TikTok Home Tours, REAL broker Louisiana, REAL Broker California