"A Deal is a Deal: once you make a deal with someone, it's really important to carry it through. If you start developing the wrong reputation, it makes it impossible to make future deals. Once you shake hands, that should be it." - Donald J. Trump

In this episode, we explore the ethical dilemmas faced by participants in The Apprentice, focusing on the importance of reliability, reputation, and ethical boundaries in business. Trump emphasizes that one's word should be their bond and that maintaining goodwill is crucial for future opportunities. The discussion also highlights the strategic management of tasks.

Apprentice Lesson #3:

"The Art of the Deal:

Negotiation is a very, very delicate art.

Sometimes you have to be tough.

Sometimes you have to be sweet as pie.

You never know, it depends on who you're dealing with.

I've always said that negotiation is not really learned, it's almost innate, it's in the genes.

A negotiator is born." - Donald J. Trump

Don't negotiate with underlings

"it's very simple, deal with the boss wherever possible" - Donald J. Trump

episode lessons:

• speak with the boss directly
• think outside the box
• sound marketing and communications strategies are important toolkits in any endeavor
• set your sights high; visualize success
• reward loyalty; read another way, do not let down people who are loyal to you!

"The men's team, Versacorp, compete with the women's team, Protégé Corporation, on a more advanced business project this week. They are to produce a print ad, TV commercial, proposal and media plan for Marquis Jet, luxury business travel."

Location, location, location!

A few lessons:

• location is key, but having the right partners is even more important
• be courteous towards your superiors
• 'you have to act, not just listen'
• do not disqualify yourself
• celebrate, but don't let it get to your head, get ready to be back in the 'competition' quickly

"The inaugural episode of the series has virtually all the same components that propelled it to 15 seasons. There are 16 candidates in a 13 week job interview with the promise the winner gets a "6 digit salary" in the Trump organization."

"In the end, of course, it never pays to be in too much of a hurry." - Donald J. Trump

"Perhaps the most important thing I learned at Wharton was not to be overly impressed by academic credentials. It didn't take me long to realize that there was nothing particularly awesome or exceptional about my classmates, and I could compete with them just fine." - Donald J. Trump

Fred Trump: #Competence #Efficiency

Mary Trump: #Splendor #Magnificence

"Life is very fragile, and success doesn’t change that. If anything, success makes it more fragile. Anything can change, without warning, and that’s why I try not to take any of what’s happened too seriously. Money was never a big motivation for me, except as a way to keep score. The real excitement is playing the game." - Donald J. Trump

"I believe in spending what you have to. But I also believe in not spending more than you should. [...] the day I can’t pick up the telephone and make a twenty-five-cent call to save $10,000 is the day I’m going to close up shop." - Donald J. Trump