S2E1: HollaAtcha & CancerCard w/ Rita Soin cover art

S2E1: HollaAtcha & CancerCard w/ Rita Soin

S2E1: HollaAtcha & CancerCard w/ Rita Soin

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Brought to you in part by The New Network and Center9. See the New Network for all your scale up recruiting needs and Center9 for Microsoft 365 transformation.

Season two of Your Business is on the Line kicks off in a new Calgary studio at Red Mile Records with Shubh and co-host Philippe welcoming Shubh’s better half, Rita Soin. Before the pitches, they detour into Philippe’s confusing not-a-date dating life and Shubh and Rita’s high school origin story, plus updates on Shubh’s kids launching press-on nails and crochet businesses using Lovable.

Rita then pitches two ideas influenced by her experience navigating her breast cancer diagnosis, recovery and time off: “HollaAtcha,” a service to hire vetted, enthusiastic stand-in cheer squads so every kid has someone in the stands, and a “CancerCard” that provides practical perks and discounts for people with cancer.

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00:00 Season Two Kickoff

01:44 Meet Dr Rita

02:43 New Studio Vibes

06:27 Phil Dating Segment

12:58 Shubh And Rita Origin

21:52 New Network Sponsor Break

23:56 Kids Startup Updates

28:10 Center9 Sponsor Break

30:19 Rita Dentist Q And A

33:20 Sleep Apnea Detour

35:05 Rita On Shubh

36:28 Inside Voice Story

38:26 No Poker Face

39:32 Moving to Calgary

40:28 Airing Grievances

41:08 Cheer Squad Pitch

54:56 Cancer Card Pitch

01:00:10 Guardrails and Tiers

01:07:56 Kids Hear the News

01:10:26 Wrap Up

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The excellent vegetarian restaurant mentioned on the pod: https://www.padmanadi.com/



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