#awinewith Aleace Macpherson and Rachael Radulovic, Co-Founders of Aloca

https://aloca.com.au/

In this episode we talked about...

• How Aleace and Rachael identified a real-world problem and turned it into a tech solution.
• The realities of building a startup without a traditional tech background.
• Why having complementary skills is critical in a co-founder partnership.
• The importance of clear communication and defined roles in business.
• Learning to make decisions quickly and iterate instead of waiting for perfection.
• Building resilience when the startup journey feels overwhelming.

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.

#awinewith Josie Robinson, Founder of Robbies by Mrs Pickles

In this episode we talked about...

• Starting a business from something you genuinely love doing.
• Navigating the transition from gifting homemade products to selling them.
• Finding the confidence to scale up and take up space in the market.
• Learning as you go, especially when it comes to pricing and packaging.
• Building strong relationships with stockists and local retailers.
• The power of branding and staying true to your values.

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.

Round Eleven is officially OPEN for application.

https://sparkbusiness.global/spark-women-in-business-grants

Applications open: 1 - 28 Feb, 2026Judging: 1-31 March, 2026Grants awarded & funded: by 10 April, 2026

#awinewith Yona Heyward, Co-Founder of Emekeli Research

In this episode we talked about...

• How Yona transitioned from academia into entrepreneurship
• Understanding humanistic skills in the hospitality industry
• Lessons from moving a business across countries: From London to Australia
• Navigating imposter syndrome in male-dominated sectors
• Why women in business should back themselves, even without all the answers
• The power of saying yes (and learning the rest later!)

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.

#awinewith Amelia Godfrey, Founder of Pelvy App

In this episode we talked about...

• How treating hundreds of patients led Amelia to a scalable tech solution.
• The unexpected complexity of translating clinical care into an app.
• What it's like as a non-tech founder, building a tech company.
• Challenges in balancing patient-centred care with startup business models.
• Raising awareness and funding in a still-taboo corner of women’s health.

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.

#awinewith Fran Flynn, Founder of Fran Flynn Photography

In this episode we talked about...

• How Fran turned her passion for art into a sustainable business.
• The importance of embracing change and evolving your business model.
• Why understanding your audience is key to building lasting success.
• The power of collaboration and co-creation in community growth.
• Balancing personal purpose with commercial viability.
• Lessons in resilience and creativity every woman in business should hear.

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.

#awinewith Catherine Ashton, Founder of Critical Info

In this episode we talked about...

• A spinal injury forced Catherine to rethink her career and ultimately led her to create something deeply meaningful.
• After the sudden loss of a friend, she realised how unprepared most people are for death.
• Catherine transformed personal grief into a mission-led business designed to help others through difficult times.
• She believes talking about death shouldn’t be taboo, and that planning ahead is an act of love.
• Her business is designed to support both her clients and her own health and lifestyle needs.
• You don’t need a “perfect” business plan to get started.

Get more SPARK in your business…

SPARK Instagram Community | ⁠https://www.instagram.com/sparkbusiness.global/ ⁠

FREE Mini Sales Course | ⁠https://sparkbusiness.global/free-mini-course ⁠

FREE WORKSHOP Start a podcast to grow your business | ⁠https://sparkbusiness.global/start-a-podcast-to-grow-your-business ⁠

$15k Quarterly Cash Grants for Women in Business | ⁠https://sparkbusiness.global/spark-women-in-business-grants ⁠

Join The SPARK CEO Hub | ⁠https://sparkbusiness.global/spark-ceo-hub ⁠

Thank you to IP Australia for supporting the SPARK podcast and women in business.

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#awinewith Michelle Hunt, Founder of Blue Wren Therapy

https://bluewrentherapy.com.au/

In this episode with we talked about...

• How Michelle turned her passion for therapy into a successful private practice.
• The windy path that took her from event management to Surf Life Saving to therapy.
• Launching her first product, Unstuck, a powerful card deck designed to help people navigate life’s challenges.
• The business lessons she’s learned about visibility, boundaries, and serving clients in a sustainable way.
• Why following your childhood goals might be the key to adult fulfillment.

Get more SPARK in your business…

SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/

FREE Mini Sales Course | https://sparkbusiness.global/free-mini-course

FREE WORKSHOP Start a podcast to grow your business | https://sparkbusiness.global/start-a-podcast-to-grow-your-business

$15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants

Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub

Thank you to IP Australia for supporting the SPARK podcast and women in business.