Launch your MVP in 2-6 months: https://www.saasmastery.com/call

The lean startup dogma says build an MVP fast, iterate, find product-market fit. But that advice is outdated and costly for non-technical founders in 2025. This video exposes why 90% of MVPs fail or stall, how iteration costs kill bootstrapped SaaS during the "Long Slow Ramp of Death," and what to do instead: the Minimum Viable Offer framework with a working prototype to pre-sell and validate before the full build. Real examples from Slack, Airbnb, and Atlassian, plus the roadmap that turns raw SaaS ideas into launched products in 2-6 months

• (00:00:00) - Why 90% of MVPs Fail
• (00:01:49) - Why Most MVPs Fail and Why They're Not Worth It
• (00:07:10) - Non-Technical Software Founders: What They Need to Know
• (00:08:41) - The broken MVP model

Non‑technical CEOs don’t fail for lack of code, they fail for lack of control. This video breakdown how to manage a tech team, from grooming a backlog that kills developer idle time to separating Product Lead vs Tech Lead so every sprint ships value on schedule. If hiring is stalled or junior devs are slowing everything down, this playbook also covers force‑multiplier hiring, quarterly fractional CTO audits, and a simple system to maximize engineering velocity and hit MVP timelines.

• (00:00:00) - How to Manage a Dev Team on Time
• (00:02:33) - Hiring a Junior Developer is Stupid
• (00:04:39) - 3 Mistakes All Tech Companies Make
• (00:07:21) - 3 Tips for Non-Technical Founders
• (00:11:51) - The 5 Biggest

Building a SaaS as a non-technical founder? You’re probably one decision away from burning months of time, thousands of dollars, or a painful chunk of equity. In this episode, we break down the most common non-technical founder SaaS mistakes we see over and over again—from choosing the wrong tech lead to building in silence, over-engineering too early, and falling in love with software instead of the business. If you want to avoid the traps that quietly kill most SaaS startups before they ever get traction, this is a must-listen.

• (00:00:00) - 5 Mistakes All Non-Technical Startups Make
• (00:00:52) - 7 Startup Mistakes You're Making
• (00:03:57) - The Tech Lead Nightmare
• (00:05:12) - The 2 Biggest Mistakes Startup Founders Make
• (00:06:56) - 3 Mistakes of Over Engineering and Under Engineering
• (00:09:41) - 3 Reasons Why You're Building Something Nobody Will Want
• (00:11:31) - 3 Mistakes All Startups Make
• (00:13:46) - 5 Most Common Mistakes First-Time SaaS Founders Make

Most non-technical founders burn cash on development teams or give away half their company. I’ve helped dozens avoid this trap using a completely different approach. In this video, I breakdown the 5-step framework that gets you paying customers before you write a single line of code. From problem validation to hiring developers - this is the exact playbook that works.

Video In today’s video, Victor talks about how software houses or software agencies work. What do they excel at when you should choose a software house to develop your software, and what do they struggle with? Having worked with software houses for years, this video takes an objective view to […]