Season finale! Two seasons in and here we are. In this last episode of 2023, I embark on a journey of reflection, unraveling the highs and lows of the dynamic business and marketing landscape in 2023. From the pivotal role of adaptability to a refection on the insightful conversations with amazing guests, this episode encapsulates the essence of the year gone by.

Discover the key takeaways, trends that defined the digital space, and the invaluable lessons shared by our incredible guests. As we bid farewell to 2023, we also peek into the future, exploring what 2024 holds. Don't miss this engaging recap. Thank you, dear listeners, for an incredible year and please join us for exciting new episodes in 2024.

In this episode, I'm sharing some of the incredibly helpful tools and systems I use to help me keep on track of my family, life and business. From organisation and project management tools, to accounting and a family calendar system, this episode encapsulates some of my learnings over the past few years as a business owner and mum. I'm also sharing my very own weekly planner template you can download to kickstart your own transformation.

Download your own weekly planner template for free on my website: https://sincerecopy.com/planner/

Links and resources mentioned in the episode:

• Join Notion (affiliate link): https://affiliate.notion.so/meal5m4upyut
• Nikki Seedling Digital's Notion Client Project Portal template. Find Nikki on her Instagram @seedlingdigital
• Magnetic Fridge Planner via Steph Pase Planner: https://www.stephpaseplanners.com.au/collections/magnets/products/new-grey-magnet-set

In this episode, the founder of the beautiful European table linen business French Affair, Sue McGary, generously shared her journey to growing her business, from operating her market stall to building a profitable e-commerce and pop-up market business. Sue shares:

• how strategically outsourcing helped transform her business
• how she keeps her values and mission alive in her business while outsourcing
• tips on finding the right outsourcing partners and budgeting for outsourcing
• what is the reticular activating system, and how has it helped Sue reframe her thinking about challenges and solutions
• the importance of finding joy in things we do

If you are contemplating outsourcing certain aspects of your business but need help figuring out where to start or are hesitant to let go, this is the episode for you.

If you're after some beautiful European table linens, Sue kindly offers 10% off French Affair items for a limited time. You can use the code SY10 at checkout.

Connect with Sue at:

• Website: https://frenchaffair.com.au/
• Instagram: https://www.instagram.com/frenchaffair.sue/