Your next customer may need a better reason to choose you… not another discount. In this special live-session episode of the Marketing Boost NEXT, Captain Marco Torres and Glenn Purdy brainstorm with Harlequin Murray, Reese Copeland, and Bryant Wilson for a practical conversation about using incentives to generate leads, encourage referrals, and build stronger customer relationships. Harlequin shares how travel incentives helped her reach an average of 10–15 one-on-one meetings a month and how two donated trips helped a nonprofit raise $770 at a silent auction.

From Reese’s memorable pink-plunger introduction to Bryant’s family reunion fundraising plans, the conversation opens up creative ways to reward appointments, referrals, donations, and repeat business. Explore QR-code giveaways, customer appreciation, and a live Spin-to-Win campaign demonstration, with ideas you can adapt to your own business. Give people a reason to take the next step and a reason to remember your business. The sale may come later. The reason they remember you can start today. #MarketingBoost #IncentiveMarketing #LeadGeneration #ReferralMarketing #MBSPodcast ⏱

Episode Highlights

02:57 Travel incentives that sparked more networking meetings

05:47 Reward referrals—not just compl

eted sales

10:44 Family reunion fundraising ideas

13:18 Using limited rewards to encourage action

24:49 QR codes, appointment rewards & warmer follow-ups

29:24 Customer appreciation & the law of reciprocity

32:56 Choosing rewards for repeat customers

34:00 A trade-show giveaway generates roughly 482 leads

34:57 Spin-to-Win & AI campaign-builder demonstration🎙

Missed Previous Episodes?

Level up your strategy. Catch every episode here: 👉 https://www.marketingboostsolutions.com/mbs-podcast-blog

Need More Leads? More Sales? 🚀 Want More Leads AND Better Conversions?Marketing Boost helps businesses increase sales using high-value incentives instead of discounts.

👉 Try Marketing Boost FREE https://MarketingBoost.com

🎯 Not a Marketing Boost Member Yet? Book your FREE Brainstorm Session and see how to use incentives to drive growth:👉 https://api.automationbooster.com/widget/appointment/brainstorm-session/mb

⚙️ Want to Automate Your Growth? Scale smarter with Automation Booster, the all-in-one CRM built to integrate travel incentives into your campaigns.