Watch full episode here: https://youtu.be/OT4safn-FKk

In this spotlight from episode 346, Jeff Willis walks through the challenges and breakthrough moments of the four-month remodel, focusing on the resilience and commitment of the Memory Makers during a period filled with noise, dust, and uncertainty.

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Watch full episode here: https://youtu.be/OT4safn-FKk

It takes vision, resilience, and a committed team to reopen, refresh, and reclaim the top spot.

In this episode of Stories from the River, Charlie Malouf celebrates the grand reopening of Broad River Retail's Greenville, South Carolina location, known as the Dreamville Green Monster, with General Manager Jeff Willis.

They reflect on the store's transformation from a dark, dated showroom to a bright Ashley Store and Outlet 7.0 space, and the grit it took for the Greenville Memory Makers to stay energized through months of remodel disruption.

The conversation highlights Greenville's rise to #1 among Broad River stores, the addition of a new sleep gallery, and the pride Jeff has in his team of high achievers. It's a story of teamwork, gratitude, and the relentless pursuit of excellence.

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Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

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Watch full episode here: https://youtu.be/qLwxIaHvTHI

In this spotlight from episode 345, the team behind Forge digs into how they built their winning presentation. They talk about wanting the new word to be a natural successor to Pioneer, and how Broad River Retail has transformed from a regional company into a national one. The vision accounted for the inevitable heat and pressure of that transformation, as well as the strength and unexpected results that often come from it.

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Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

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Watch full episode here: https://youtu.be/qLwxIaHvTHI

In this spotlight from episode 345, the team behind Forge discusses the significance of choosing the Word of the Year at Broad River Retail and what it means for the company. They also share what it means to them personally and why every company should consider choosing its own Word of the Year.

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Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

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This episode on YouTube: https://youtu.be/qLwxIaHvTHI

What does it take to choose the Word of the Year at Broad River Retail?

In this episode of Stories from the River, Charlie Malouf sits down with members of the team behind Forge, Broad River Retail's 2026 Word of the Year. Carl Hillesland, Lynn Knowles, and Corey Edens walk through how they landed on Forge, the thinking behind their submission, and how the idea took shape.

With Broad River's goal of reaching $500M by 2030 in mind, the team built their presentation around pressure, progress, and growth—connecting Forge to the momentum created by Pioneer in 2025.

They also share how they designed a presentation meant to connect not just logically, but emotionally, using storytelling, clear language, and visuals that could land with the entire organization.

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Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

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Watch full episode here: https://youtu.be/HJeq7X4Rn4M

In this spotlight from episode 344, Charlie and Manny reveal Broad River Retail's Word of the Year for 2026: Forge. They reflect on other powerful words that were in the running, but explain why Forge fits Broad River's present and future growth.

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Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

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Watch full episode here: https://youtu.be/HJeq7X4Rn4M

Why does Broad River Retail choose a Word of the Year, and why has the tradition lasted more than a decade?

In this spotlight from episode 344, Charlie and Manny break down where the idea started, how it's shaped the way teams think and work, and what the benefits are from choosing one each year.

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Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

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This episode on YouTube: https://youtu.be/HJeq7X4Rn4M

Broad River Retail doesn't pick a Word of the Year lightly. It's a signal of where the company is headed and what it expects of its Memory Makers.

In this episode of Stories from the River, Charlie Malouf and Manny Rodrigues explain why FORGE became the 2026 Word of the Year. They walk through how the process has evolved, why more Memory Makers now shape the decision, and what ultimately set Forge apart.

We also reflect on past words, including 2025's Pioneer, and why Forge fits a moment focused less on starting and more on building something that lasts.

Visit https://www.storiesfromtheriver.com for more episodes.

Broad River Retail brought this show to you. Visit https://BroadRiverRetail.com

Follow us on LinkedIn: https://www.linkedin.com/company/broad-river-retail