Host Jennifer Gligoric welcomes Justin ITee Walker, founder and CEO of ITCMD, healthcare cybersecurity expert managing over 40 clinics, and host of the Multiverse Leadership and Technology podcast. Justin’s story is one of profound personal transformation—from surviving addiction and a near-death overdose to becoming a leader in cybersecurity and self-leadership. In this episode, he reveals why the “human firewall” is the most critical defense for clinics, and how authentic connection, training, and empathy can protect your business from even the most sophisticated cyber threats.

The Human Firewall: Why Connection Matters

• Human error is the #1 cybersecurity risk in clinics—connection, awareness, and consistent training are the best defense.
• Social engineering and phishing attacks target busy, untrained staff. Even top-tier clinics can be crippled by a single click or call.

Spotting Phishing, Social Engineering, and Deepfakes

• Don’t trust emails just because they look familiar—always check sender addresses and hover over links before clicking.
• Urgent, time-sensitive emails are classic red flags for phishing.
• Attackers now use AI to create fake Zoom calls, phone calls, and even deepfakes that convincingly mimic CEOs or staff.
• Always verify unusual requests for money or sensitive info, even if they sound or look legitimate.

Modern Antivirus Isn’t Enough

• Traditional antivirus (like Norton) is obsolete. Clinics need behavior-based tools like EDR (Endpoint Detection & Response), set up by a reputable, human-focused IT partner.
• DIY security doesn’t cut it—partner with professionals to safeguard your clinic’s data and systems.

Small Clinics Are Not Immune

• Solo and small clinics are prime targets—attackers assume they lack robust security. Proactive cybersecurity is essential for all clinic sizes.

Justin’s Personal Transformation and Leadership Philosophy

• Justin’s journey through addiction, overdose, and recovery led to a focus on self-leadership and authentic human connection.
• His experience with autism gives him unique insights and “superpowers” in compassion, intuition, and reading people—skills he leverages in both personal growth and cybersecurity leadership.
• Technology is easy—the hard part is building trust, empathy, and connection.

• Prioritize Staff Training: Teach everyone how to spot phishing emails and social engineering attempts.
• Upgrade Security Tools: Move beyond traditional antivirus to behavior-based solutions like EDR, with professional support.
• Establish Verification Protocols: Always verify unusual requests for sensitive info—by phone, email, or video—even if they seem urgent or familiar.
• Build a Culture of Self-Leadership: Encourage growth, resilience, and human connection at every level of your organization.
• Leverage Your Unique Strengths: Embrace your own challenges and turn them into leadership superpowers.

Human connection is the greatest cybersecurity tool—we are the true frontline. — Justin ITee Walker

Even the best antivirus is useless if you’re not trained to recognize threats. — Justin ITee Walker

It starts with self-leadership. If I can’t show up for myself, I can’t show up for the companies or people I’m trying to help. — Justin ITee Walker

Things are not just about the technology, but about how you show up as a human being. — Justin ITee Walker

Don’t be afraid to verify—call official numbers, check with your IT, and never rush. — Jennifer Gligoric

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Justin ITee Walker is the founder and CEO of ITCMD, a leader in healthcare cybersecurity, and host of the Multiverse Leadership and Technology podcast. He specializes in protecting clinics from modern cyber threats through human-focused strategies, self-leadership, and cutting-edge technology. Connect with Justin at justiniteewalker.net or find the Multiverse Leadership and Technology podcast at multiverseleadershippodcast.net.

Host Jennifer Gligoric sits down with Clay Moffat, ex-Navy weapons tech, coach, and author of The Trust Trap, to explore the neuroscience behind trust, betrayal, and resilience. Clay shares his deeply personal journey—from facing potential permanent blindness to distilling 15 years of research into a powerful, practical guide for anyone who’s ever felt blindsided or betrayed in business or life. This episode is packed with real-world insights for clinic owners on how to spot red flags, reclaim agency, and transform painful experiences into opportunities for growth.

The Neuroscience of Betrayal: Why We Miss Red Flags

• Clay explains why our brains are wired to ignore warning signs—even when they’re obvious in hindsight.
• Most people discount the “annoying fly” (our subconscious) that tries to alert us to danger, only connecting the dots after the fact.

Agency: Moving from Victim to CEO

• Both Clay and Jennifer discuss the shift from blaming others to taking radical responsibility for outcomes in business and personal relationships.
• True power comes from accepting your role in every situation—no matter how painful.

Not All Betrayal Is Malicious

• Betrayal is often a result of people acting in their own best interest—not because they’re “bad.”
• Recognizing this helps clinic owners and leaders have more honest, less defensive conversations and make better decisions.

Healing Trauma and Letting Go

• Betrayal is a real trauma, but it doesn’t have to define you.
• Clay’s book includes practical exercises (including QR codes for guided techniques) to help readers process, release, and move on from betrayal.

The Trust Trap: What It Is and How to Escape

• The “trust trap” is the product of evolution, language, and habit—once someone is familiar, our brains stop paying close attention, making us vulnerable.
• Trust, for Clay, is not a fairytale—it’s a mutually beneficial outcome, and it’s healthy to reassess when interests diverge.

Practical Tools for Clinic Owners

• Notice when you’re rationalizing or ignoring bad behavior from staff, partners, or loved ones.
• Don’t default to hypervigilance, but do pay attention when you spot a red flag.
• Use honest, direct conversations—track changes in behavior, ask questions, and observe both language and nonverbals.
• Accept that every relationship has a lifespan; let it end naturally when interests no longer align.

• Spot the Pattern: Learn the signals of betrayal—don’t ignore your gut or rationalize away bad behavior.
• Have the Conversation: When you notice changes, address them directly and compassionately.
• Own Your Part: Agency and self-responsibility are key to breaking free from the trust trap and building a happier, more successful life.
• Release the Pain: Use guided exercises to process and release betrayal trauma.
• Redefine Trust: See trust as a living, mutually beneficial agreement—not a permanent state.

““Forgiveness is a process. When you can step into that, it breaks apart the cognitive dissonance and lets you move forward.” — Clay Moffat

“Once you get over that initial slap in the face—‘Okay, I’m responsible for this’—you step into a sense of power you’ve never experienced before.” — Clay Moffat

“Trust issues are really pattern recognition problems. You just missed the signals and it cost you, but you don’t have to keep repeating that.” — Jennifer Gligoric

“Every relationship you will ever have has a lifespan. Let it end when it’s supposed to end.” — Clay Moffat

Bonus Content & Downloads: Visit superclinicproject.com and join the free Skool community for handouts, guided exercises, and more.

• Like, follow, share, and leave a 5-star review—your support helps us bring on more world-class guests and deliver actionable strategies for clinic growth.
• Want a handout or quick consult? Visit superclinicproject.com and click on the host’s picture.

Clay Moffat is an ex-Navy weapons tech, coach, and author specializing in the neuroscience of trust and betrayal. After facing the possibility of permanent blindness, he distilled his life’s work into The Trust Trap, a practical, empowering guide for anyone ready to break free from old patterns and build stronger, more resilient relationships in business and life.