When Walt Disney World opened in 1971, your $3.50 ticket did not include a single ride. You bought an A through E coupon book, and the headliners cost you an E ticket. That is where the phrase "an E-ticket ride" came from, and 55 years later Disney is still charging you to skip to the front of the good stuff, just with a different colored ticket.

In this episode, Joey tells the story of the coupon books and how a piece of theme-park pricing became part of the English language. Then Brock breaks down the 2026 version: date-based tickets, the Park Hopper add-on, and the honest math on Lightning Lane Multi Pass, Single Pass, and Premier Pass, so you know exactly when paying to skip the line is worth it and when it is not.

Barlumo does your Disney homework so your family does not have to.

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Joey tells the story of the opening nobody was quite prepared for, including the crowds that did not show up the way anyone expected, and the brother who stepped back in to finish what Walt started. It builds to Roy Disney standing in the Magic Kingdom, the dedication he gave, and the plaque that still tells you exactly who made the place possible.

Then Brock shifts to The Method, with the planning decisions that shape the rest of your trip and the ones families most often get backwards.

Be one of the first to plan with Barlumo at barlumo.com/first.

Meet Brock and Joey, two cousins from Yorktown, Indiana who have been best friends since they were 5.

In this first episode, Joey turns the tables on Brock to find out how a kid from Indiana fell for Walt Disney World. Then it's Joey's turn, as he looks back on his very first introduction to the parks. Together, they share how their love for Disney showed them just how much families needed a better way to plan their trip, and how that need became Barlumo.

Be one of the first to plan with Barlumo at barlumo.com/first.