The Billion Packs A Month Biscuit

Name: The Billion Packs A Month Biscuit
Brand: Audiomatic.in
SKU: PC_31QY_000008IN

The Real Food Podcast Season 2, Episode 8

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The Billion Packs A Month Biscuit

Written by: Vikram Doctor

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Parle G is not only the largest selling biscuit in the world but is also synonymous with the category it represents. It is an affordable snack for the poorest, a weaning food for small babies and a dessert base for those looking for a nostalgia fix. Parle G was the unchallenged hero of the biscuit business and Britannia had to enlist the help of a super-villain to take on its might. In this episode of The Real Food Podcast, Vikram Doctor tells us the story of India’s most iconic biscuit brand. Music Credits: Josh Woodward©2015 Audiomatic.in (P)2015 Audiomatic.in

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